Closing Time: quick insights from sales & marketing experts podcast

Closing Time: quick insights from sales & marketing experts

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  Insightly  

Closing Time is a weekly podcast with insider tips and insights for go-to-market leaders. In each episode, you’ll meet a luminary in the sales, marketing, or customer success field and get actionable tips and tactics to elevate your game. Each 15-minute episode will go deep on skills to close deals, see the latest on marketing tech, or check out trends to elevate the customer experience.

Closing Time is a weekly podcast with insider tips and insights for go-to-market leaders. In each episode, you’ll meet a luminary in the sales, marketing, or customer success field and get actionable tips and tactics to elevate your game. Each 15-minute episode will go deep on skills to close deals, see the latest on marketing tech, or check out trends to elevate the customer experience.

 

#169

Lead handoff mistakes that are leaking revenue (and how to plug them) -- with Adam Lundquist

You’ve done a great job getting landing page visitors to convert—but what happens after th... more

13 Oct 2025

15 MINS

15:40

13 Oct 2025


#168

Still selling to everyone? Why firmographic sprints in sales help build momentum & confidence -- wit...

Trying to be everything to everyone rarely works in B2B sales. Many teams start with a hor... more

06 Oct 2025

17 MINS

17:39

06 Oct 2025


#167

From SEO to GEO: How marketers can optimize for AI search -- with Anthony Chiaravallo

Are you ready for the next generation of search? AI search is coming…now. About 2.5% of se... more

29 Sep 2025

14 MINS

14:37

29 Sep 2025


#166

How Viva consulting firm increased conversion rates by 7.5% with Unbounce -- with Viva consulting fi...

What happens when a fast-growing consulting firm removes the bottlenecks in their marketin... more

22 Sep 2025

14 MINS

14:08

22 Sep 2025


#165

The sales mindset shift: Coaching your team from the WAR room to the WIN room -- with Jaime Diglio

Can a sales mindset shift unlock better performance? According to today’s guest on Closing... more

15 Sep 2025

18 MINS

18:06

15 Sep 2025


#164

The rise of fractional go-to-market leadership (and how to become one) -- with Sangram Vajre

Ready to make the leap from W-2 to 1099? As the global macroeconomic environment continues... more

08 Sep 2025

22 MINS

22:24

08 Sep 2025


#163

7 types of marketing attribution explained (and how to choose the right one) -- with LeadsRx's Larry...

Most marketers understand the basics of attribution. First touch. Last touch. Maybe even m... more

01 Sep 2025

17 MINS

17:17

01 Sep 2025


#162

Hiring B2B sales reps? 6 traits to look for and the interview questions to ask -- with Kevin Gaither

All sales leaders want to make good sales hires. But what defines “good?” In this week’s e... more

25 Aug 2025

17 MINS

17:49

25 Aug 2025


#161

Creating a culture of outbound sales within your team -- with Marcus Chan

Inbound and referral leads can fuel growth in B2B—but when your team masters outbound sale... more

18 Aug 2025

21 MINS

21:06

18 Aug 2025


#160

Is sales leadership at a bootstrapped company the right move for you? -- with Louie Bernstein

Working in sales leadership at a bootstrapped company is much different than a PE or ventu... more

11 Aug 2025

18 MINS

18:25

11 Aug 2025


#159

The global watercooler for B2B: How to leverage LinkedIn influencer marketing to drive revenue -- wi...

When you think of influencers on social media, Instagram and TikTok likely come to mind. B... more

04 Aug 2025

20 MINS

20:33

04 Aug 2025


#158

LinkedIn video strategy for GTM leaders & executives who want to stand out -- with Devin Reed

LinkedIn video is an untapped goldmine for executives and go-to-market leaders looking to ... more

28 Jul 2025

22 MINS

22:04

28 Jul 2025


#157

5 ways B2B marketers can justify brand spend to their CFO -- with Patrick Cumming

Do you speak CFO? It’s a skill every marketer needs to master—fast. There’s often a gap be... more

21 Jul 2025

17 MINS

17:57

21 Jul 2025


#156

5 ways AI helps B2B salespeople waste less time (and close more deals) -- with Jeeva.ai's Gaurav Bha...

Did you know that up to 72% of a salesperson’s time is spent on admin tasks instead of sel... more

14 Jul 2025

24 MINS

24:04

14 Jul 2025


#155

7 tips to accelerate pipeline velocity and compress your sales cycle -- with 30 Minutes to President...

Time kills deals. We all know it. Yet, in 2025, slow-moving pipelines and endless sales cy... more

07 Jul 2025

19 MINS

19:27

07 Jul 2025


#154

The rise of Gen Z sales reps and how to adapt as a leader -- with Tony Morando

Gen Z sales reps are entering the workforce fast—and sales leaders need to be ready. By 20... more

26 Jun 2025

14 MINS

14:30

26 Jun 2025


#153

How to grow your agency in an uncertain economy (with offensive + defensive strategies) -- with Jon ...

The North American economy is uncertain, so what should your agency be doing to stay profi... more

09 Jun 2025

16 MINS

16:17

09 Jun 2025


#152

7 tips to improve open rates on your marketing email nurtures -- with Jack Kosakowski

Email fatigue is real—and it’s hitting B2B marketers hard in 2025. With inboxes flooded by... more

02 Jun 2025

16 MINS

16:21

02 Jun 2025


#151

What are the key metrics for measuring your landing pages and websites? -- with Jennifer Denney

Do you know the scroll rate or the engagement rate on your landing pages and website? Goog... more

26 May 2025

19 MINS

19:06

26 May 2025


#150

How to use AI to accelerate product-led growth -- with Dave Boyce

Product-led growth thrives when customers can explore, try, and succeed—without ever needi... more

19 May 2025

16 MINS

16:30

19 May 2025


#149

Are LinkedIn Ads Working? How to Attribute Pipeline and Results (Even When It’s Not Obvious) -- with...

How do you know if LinkedIn is really influencing your pipeline? Val Riley sits down with ... more

12 May 2025

14 MINS

14:59

12 May 2025


#148

From Click to Conversion: How to Motivate Customers at Each Phase of the Buyer’s Journey -- with Jon...

What really drives a customer to click, convert, and come back? This week on Closing Time,... more

05 May 2025

19 MINS

19:31

05 May 2025


#147

Revenue, Renewals, and the Evolving Role of Customer Success -- with Kristi Faltorusso

Do your customer success managers assist customers? Yes. But do they also handle renewals?... more

28 Apr 2025

16 MINS

16:12

28 Apr 2025


#146

Gaming LinkedIn for Sales? Authenticity Still Wins the Long Game -- with Tim Davidson

You saw the LinkedIn beef between Apollo.io and Seamless.ai—but did you catch that LinkedI... more

21 Apr 2025

15 MINS

15:20

21 Apr 2025


#145

The Right Way (and the Wrong Way) to Use AI in B2B Sales -- with Nick Caruso

AI is transforming sales—but not everyone’s doing it right. In this episode of Closing Tim... more

14 Apr 2025

15 MINS

15:54

14 Apr 2025


#144

Power your Outbound Sales with These 7 Buying Signals -- with Jed Mahrle

Pipeline looking thin? Sitting back and hoping for inbound leads won’t cut it—not in today... more

07 Apr 2025

19 MINS

19:09

07 Apr 2025


#143

Beyond Cold Outreach: 4 Smarter (and Cheaper) Ways to Generate Pipeline -- with Sell Better's Chris ...

Think cold calls and cold emails are your only shot at generating pipeline on a tight budg... more

31 Mar 2025

18 MINS

18:18

31 Mar 2025


#142

Google’s New Ad Updates & How to Optimize Landing Pages for Higher ROI -- with Tas Bober

Hot off the Google press...if your landing page content doesn’t match your ad AND if it do... more

17 Mar 2025

18 MINS

18:13

17 Mar 2025


#141

B2B Influencers Are Here—How Marketers Can Leverage Them to Drive Results -- with Robyn Nissim

If you think influencers are just for B2C marketing, think again. B2B buyers are still peo... more

10 Mar 2025

17 MINS

17:18

10 Mar 2025