Do you know the scroll rate or the engagement rate on your landing pages and website? Google does, and they are using those metrics to determine how you show up in search results. In this episode of Closing Time, Jennifer Denney of Elevated Marketing Solutions talks about the key metrics on your website and landing pages, and how improving them can lead to an improved user experience, lower cost-per-click, and more visibility in search. Plus, she unpacks Google’s latest update and what it really means for marketers trying to get more from their paid media campaigns. <a href="https://youtu.be/L1zM8BT9sVI" target="_blank" rel= "noopener">Watch the episode on YouTube.</a>   Want expert advice delivered monthly to your inbox? Subscribe to the Closing Time newsletter to never miss an episode: <a href= "https://bit.ly/3C5aZUw">https://bit.ly/3C5aZUw</a>   Connect With:  • Jennifer Denney: <a href= "https://www.linkedin.com/in/jenniferdenney/">LinkedIn</a> // <a href="https://elevatedmarketing.solutions/" target="_blank" rel= "noopener">Elevated Marketing Solutions</a> • Val Riley: <a href= "https://www.linkedin.com/in/valerie-riley-marketer/">LinkedIn </a> • Insightly's <a href="https://www.insightly.com/" target= "_blank" rel= "noopener">Website</a> // Unbounce's <a href="https://unbounce.com/" target= "_blank" rel= "noopener">Website</a> // LeadsRx's <a href= "https://leadsrx.com/" target="_blank" rel= "noopener">Website</a>

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What are the key metrics for measuring your landing pages and websites? -- with Jennifer Denney

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