Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands podcast

Grow Your Store - The Ecommerce Coffee Break, a Podcast for Shopify Sellers and DTC Brands

Are you an online store owner who wants to skyrocket sales and profits, or someone interested in becoming one? Then you need to listen to the Ecommerce Coffee Break podcast. The show for everyone who sells online. Every week, host and digital marketing veteran Claus Lauter interviews the world's top ecommerce experts and thought leaders. You'll discover proven tactics for better online marketing, more website conversions, and maximum revenue growth for your Shopify store or DTC brand. With over 300 episodes, you're sure to find something that will help you grow your business faster. ✨ Mastering paid ads, social media, email marketing & more ✨ Selecting the best apps & marketing tech for your needs ✨ Optimizing your store for higher conversion rates ✨ Scaling your business with minimum effort 🎧 Short episodes, ideal for listening on the go. Join the 25,000+ monthly listeners getting an unfair advantage over their competition! Running an ecommerce business is hard. This podcast will help. Ranked among the top 5% most popular global shows on ListenNotes, the podcast stands as the fastest-growing in the Shopify ecosystem. New episodes are released twice a week. Please follow, rate, and review the podcast if you enjoy it. 📬 Newsletter: https://newsletter.ecommercecoffeebreak.com/ 🙏 Guest Requests & Listener Questions https://ecommercecoffeebreak.com/contact/ 🎧 Podcast starter playlists: https://ecommercecoffeebreak.com/playlists Follow us for: AI, Artificial intelligence, Business Growth Strategies, Business Operations, Conversion Rate Optimization, Copywriting, CRO, D2C, D2C Marketing, Data Analytics, Digital Marketing Strategies, Direct-to-consumer Marketing, Dropshipping, Ecommerce Logistics, Ecommerce Trends, Ecommerce News, Email Marketing, Entrepreneurship, Marketing Automation, Marketing Technology (Martech), Martech Solutions, Online Store Optimization, Paid Advertising, Paid Ads, Paid Search, Paid Social, Paid Social Advertising, SEO, Search Engine Optimization, Shopify, Shopify Apps, Shopify Apps for Growth, Shopify Dropshipping, Shopify Experts, Shopify Plus, Social Media Marketing, Traffic Generation

Are you an online store owner who wants to skyrocket sales and profits, or someone interested in becoming one? Then you need to listen to the Ecommerce Coffee Break podcast. The show for everyone who sells online. Every week, host and digital marketing veteran Claus Lauter interviews the world's top ecommerce experts and thought leaders. You'll discover proven tactics for better online marketing, more website conversions, and maximum revenue growth for your Shopify store or DTC brand. With over 300 episodes, you're sure to find something that will help you grow your business faster. ✨ Mastering paid ads, social media, email marketing & more ✨ Selecting the best apps & marketing tech for your needs ✨ Optimizing your store for higher conversion rates ✨ Scaling your business with minimum effort 🎧 Short episodes, ideal for listening on the go. Join the 25,000+ monthly listeners getting an unfair advantage over their competition! Running an ecommerce business is hard. This podcast will help. Ranked among the top 5% most popular global shows on ListenNotes, the podcast stands as the fastest-growing in the Shopify ecosystem. New episodes are released twice a week. Please follow, rate, and review the podcast if you enjoy it. 📬 Newsletter: https://newsletter.ecommercecoffeebreak.com/ 🙏 Guest Requests & Listener Questions https://ecommercecoffeebreak.com/contact/ 🎧 Podcast starter playlists: https://ecommercecoffeebreak.com/playlists Follow us for: AI, Artificial intelligence, Business Growth Strategies, Business Operations, Conversion Rate Optimization, Copywriting, CRO, D2C, D2C Marketing, Data Analytics, Digital Marketing Strategies, Direct-to-consumer Marketing, Dropshipping, Ecommerce Logistics, Ecommerce Trends, Ecommerce News, Email Marketing, Entrepreneurship, Marketing Automation, Marketing Technology (Martech), Martech Solutions, Online Store Optimization, Paid Advertising, Paid Ads, Paid Search, Paid Social, Paid Social Advertising, SEO, Search Engine Optimization, Shopify, Shopify Apps, Shopify Apps for Growth, Shopify Dropshipping, Shopify Experts, Shopify Plus, Social Media Marketing, Traffic Generation

 

#343

My AI Podcast Avatar Speaks Spanish Like A Native — Claus Lauter | Thoughts on Too Many Shopify App...

In this podcast episode, I share an update on the Ecommerce Coffee Break Podcast and what’s in the pipeline for the next months.Topics discussed in this episode:  ---Why creating a Spanish version of the podcast will benefit the Spanish-speaking ecommerce community  ---Thoughts on the overwhelming number of Shopify apps available to merchants  ---The current trends in ecommerce and global ad spending  ---Advice against starting a business with dropshipping models from platforms like Alibaba and AliExpress  ---How new ecommerce entrepreneurs can benefit from the new Founder's Sidekick program  ---Claus shares his upcoming travel itinerary and offers advice to those who are interested in the nomad lifestyle Links & ResourcesWebsite: <a href='https://ecommercecoffeebreak.com/'>https://ecommercecoffeebreak.com/</a>Spanish Website: <a href='https://es.ecommercecoffeebreak.com/'>https://es.ecommercecoffeebreak.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/clauslauter/'>https://www.linkedin.com/in/clauslauter/</a>X/Twitter: <a href='https://x.com/clauslauter'>https://x.com/clauslauter</a>Instagram: <a href='https://www.instagram.com/ecommercecoffeebreak/'>https://www.instagram.com/ecommercecoffeebreak/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/upsvM'>t.ly/upsvM</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

12 Jun 2024

15 MINS

15:04

12 Jun 2024


#342

Stop Losing Money On Ads! Try This Insane AI Hack — Mati Ram | Using First-party Data In Ads, How AI...

In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.Topics discussed in this episode:  ---Why third-party cookies are dying and its impact on Google and Facebook ads ---How first-party data from your store can improve ad accuracy ---How losing third-party cookies do impact ad budgets ---How merchants can use first-party data in ads ---How does AI optimize ad campaigns ---Why dynamic segmentation is key for targeted ads ---How merchants can use AI for better results in Google and Facebook ads Links & ResourcesWebsite: <a href='https://adscale.com/'>https://adscale.com/</a>Shopify App Store: <a href='https://apps.shopify.com/adscale'>https://apps.shopify.com/adscale</a>LinkedIn: <a href='https://www.linkedin.com/in/mati-ram-0930517/'>https://www.linkedin.com/in/mati-ram-0930517/</a>X/Twitter: <a href='https://twitter.com/adscale'>https://twitter.com/adscale</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/7_ytV'>t.ly/7_ytV</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

11 Jun 2024

30 MINS

30:12

11 Jun 2024


#341

Behind the Cart: AI's Secret Role in Conversational eCommerce — Marshall Cowan | What is Conversatio...

In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.comTopics discussed in this episode:  ---What is conversational commerce.  ---How AI is changing DTC customer service.  ---How modern AI enables real two-way conversations.  ---Why traditional e-commerce may be disrupted by conversational AI guides.  ---Why conversational commerce drives personalization at scale.  ---How to keep AI interactions authentic and on-brand.  ---What data privacy issues to consider with conversational AI.  ---Why AI might replace traditional sales funnels.   Links & ResourcesWebsite: <a href='https://conversagent.app'>https://conversagent.app</a>Shopify App Store: <a href='https://apps.shopify.com/conversagent'>https://apps.shopify.com/conversagent</a>LinkedIn: <a href='https://www.linkedin.com/in/marshallcowan/'>https://www.linkedin.com/in/marshallcowan/</a>LinkedIn: <a href='https://www.linkedin.com/company/12100597/'>https://www.linkedin.com/company/12100597/</a>Facebook: <a href='https://www.facebook.com/clevertar/'>https://www.facebook.com/clevertar/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/Mpy7i'>t.ly/Mpy7i</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

10 Jun 2024

32 MINS

32:58

10 Jun 2024


#340

Forget Influencers, Do This For Viral Ugc Ads — Bostjan Belingar | Differences Between Influencers a...

In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.comTopics discussed in this episode:  ---The importance of UGC in the age of privacy policies and algorithm changes ---Finding and working with creators (not influencers) to produce UGC ---The process of creating detailed creative briefs to guide creators ---Editing UGC videos for platforms like Facebook, TikTok, etc. (short, fast cuts, attention-grabbing hooks) ---Tailoring UGC to different customer avatars and age groups ---Maintaining a constant flow of fresh UGC ads to combat ad fatigue ---Legal considerations and obtaining rights for UGC ---Hustler Marketing's services in managing the UGC process for clients ---The importance of having a strong product in addition to effective UGC ads Links & ResourcesWebsite: <a href='https://www.hustlermarketing.com/'>https://www.hustlermarketing.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/bostjan-belingar-96aa3a102/'>https://www.linkedin.com/in/bostjan-belingar-96aa3a102/</a>X/Twitter: <a href='https://twitter.com/HustlerMrktng'>https://twitter.com/HustlerMrktng</a>Instagram: <a href='https://www.instagram.com/bostjanbelingar/'>https://www.instagram.com/bostjanbelingar/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/QW69u'>t.ly/QW69u</a> Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

05 Jun 2024

22 MINS

22:34

05 Jun 2024


#339

Why Your DTC Business Will Fail Without First-party Data — Larry Kim | Why DTC Brands Need First-par...

In this podcast episode, we discuss why first-party data is the new must-have for DTC marketers. Our featured guest on the show is Larry Kim, CEO of Customers.AI Topics discussed in this episode:  ---The growing importance of owning and using first-party data.  ---Why DTC brands need to own their first-party data.  ---How data enrichment helps optimize marketing campaigns.  ---The risks involved with handling first-party data, and how can brands mitigate them.  ---Why AI is important for leveraging first-party data.  ---Real-world examples of the impact of first-party data.  ---How to integrate first-party data into marketing workflows.  ---Why is now the right time for brands to invest in first-party data strategies.  Links & Resources Website: <a href='https://customers.ai/'>https://customers.ai/</a>LinkedIn: <a href='https://www.linkedin.com/in/larrykim/'>https://www.linkedin.com/in/larrykim/</a>X/Twitter: <a href='https://twitter.com/larrykim'>https://twitter.com/larrykim</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/yXxND'>t.ly/yXxND</a>  Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a>  [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

03 Jun 2024

28 MINS

28:24

03 Jun 2024


#338

Why Followers Don't Pay The Bills! Build A Community That Does — Raquel Rincon | How to Organically ...

In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com.Topics discussed in this episode: ---How you can organically grow a loyal customer community.   ---How you can leverage existing communities for your products.  The best practices for monitoring and managing an online community.   ---What strategies did Taylor Swift's team use to build a strong community?   ---What industries might face challenges in building online communities and why?   ---Why brands should prioritize investing in their customer service and community teams.   ---Why is it important for different teams like marketing, support, and product to be involved in the community.   Links & ResourcesWebsite: <a href='http://partnerhero.com'>http://partnerhero.com</a>LinkedIn: <a href='https://www.linkedin.com/company/partnerhero'>https://www.linkedin.com/company/partnerhero</a>LinkedIn: <a href='https://www.linkedin.com/in/rockyrincon/'>https://www.linkedin.com/in/rockyrincon/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/c2i1u'>t.ly/c2i1u</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

29 May 2024

25 MINS

25:10

29 May 2024


#337

How to Make SEO Profitable in 2024 (And How to Track if it's even Working) — Josh Piepmeier | Why SE...

In this podcast episode, we discuss how to make SEO profitable in 2024 (and how to track if it's even working). Our featured guest on the show is Josh Piepmeier, founder and CEO of Meriwether at meriwether.digital.Sign up to see if your SEO campaigns are profitable at <a href='https://trafficlighttracking.com/'>https://trafficlighttracking.com/</a>Topics discussed in this episode: ---Why SEO is still worth investing in despite algorithm updates and AI.   ---Why SEO shouldn't be the first channel for new e-commerce brands.   ---How to target keywords with clear shopping intent for e-commerce sites.   ---How to track SEO ROI using GA4's landing page report under engagement.   ---How toOptimize product/category pages first for relevant shopping keywords.   ---Why to build content directly on Shopify, not on subdomains.   ---Why quality backlinks are important, but content quality matters more now.   Links & ResourcesWebsite: <a href='https://www.meriwether.digital/'>https://www.meriwether.digital/</a>Free Traffic Light Tracking  Report: <a href='https://trafficlighttracking.com/'>https://trafficlighttracking.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/joshpiepmeier/'>https://www.linkedin.com/in/joshpiepmeier/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/5GtTc'>t.ly/5GtTc</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

28 May 2024

25 MINS

25:20

28 May 2024


#336

Shopify to Amazon: The ULTIMATE Guide — Hristo Arakliev | Why Establish Brand First Before Amazon, H...

In this podcast episode, we discuss what Shopify brands need to do to succeed on Amazon. Our featured guest on the show is Hristo Arakliev, co-founder and COO of hyperzon.io.Topics discussed in this episode: ---The value of marketing through multiple channels, not just Amazon ---Enhancing your Amazon product listing with effective copy, images, and SEO ---Risks on Amazon, such as account suspensions and listing removals ---Key factors for Amazon success: strong listings and SEO ---Credibility gained by selling on Amazon along with your own site ---The need for an established brand before selling on Amazon Links & ResourcesWebsite: <a href='https://hyperzon.io/'>https://hyperzon.io/</a>LinkedIn: <a href='https://www.linkedin.com/in/hristo-arakliev-30a91359/'>https://www.linkedin.com/in/hristo-arakliev-30a91359/</a>Facebook: <a href='https://www.facebook.com/icoarakliev/'>https://www.facebook.com/icoarakliev/</a>Instagram: <a href='https://www.instagram.com/icoarakliev/'>https://www.instagram.com/icoarakliev/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/GAsEh'>t.ly/GAsEh</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

21 May 2024

24 MINS

24:41

21 May 2024


#335

Ecommerce Expert Explains Why Simplicity Is More Effective Than You Think — Nicolas Alessandra | Exp...

In this podcast episode, we discuss how to rethink your online growth, why less is more, and how you regain control through strategy. Our featured guest on the show is Nicolas Alessandra, Founder at bluedgeusa.comTopics discussed in this episode: ---Why you need a clear business objective to drive growth  ---How to streamline your online store  ---Why strategically showcase your products  ---Why removing unnecessary apps can improve your store’s performance  ---How focusing on specific, high-margin products can boost your profitability  ---How customizing Shopify apps can enhance your store's functionality and control Links & ResourcesWebsite: <a href='https://bluedgeusa.com'>https://bluedgeusa.com</a>LinkedIn: <a href='https://www.linkedin.com/in/bluedge-usa/'>https://www.linkedin.com/in/bluedge-usa/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/X27nN'>t.ly/X27nN</a>Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

20 May 2024

32 MINS

32:37

20 May 2024


#334

Why You Can't Scale Ecommerce Without This AI Solution — Charles Camisasca | Why AI is Important in ...

In this podcast, we explore leveraging AI-driven ecommerce for business growth through data analysis. Our featured guest on the show is Charles Camisasca, founder at ecommboardroom.com.Topics discussed in this episode: ---How AI be used to benefit ecommerce businesses ---What are some challenges of using AI for ecommerce ---How AI helps ecommerce businesses with data analysis and content creation ---What are the current trends in Ecommerce & AI Links & ResourcesWebsite: <a href='https://www.ecommboardroom.com/app'>https://www.ecommboardroom.com/app</a>Shopify App Store: <a href='https://apps.shopify.com/boardroom'>https://apps.shopify.com/boardroom</a>LinkedIn: <a href='https://www.linkedin.com/in/charles-camisasca-a6289381/'>https://www.linkedin.com/in/charles-camisasca-a6289381/</a>X/Twitter: <a href='https://twitter.com/ecommboardroom'>https://twitter.com/ecommboardroom</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/KvrHV'>t.ly/KvrHV</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

15 May 2024

22 MINS

22:36

15 May 2024


#333

iPaaS: Your Secret Weapon to Beat Peak Season Rush In 2024 — Mark Simon | The Importance of Good Dat...

In this podcast episode, we discuss how to make this years peak shopping season a success with automation and AI. Our featured guest on the show is Mark Simon, VP of Strategy at Celigo.com.Topics discussed in this episode: ---Importance of automation in peak shopping seasons ---Challenges faced by smaller companies with automation as they grow ---Significance of adopting an "automation first" mindset in e-commerce ---The importance of good data for effective automation ---Identifying areas for improvement through automation ---How modern integration platforms facilitate automation Links & ResourcesWebsite: <a href='https://www.celigo.com/'>https://www.celigo.com/</a>Shopify Integration: <a href='https://www.celigo.com/integrations/shopify/'>https://www.celigo.com/integrations/shopify/</a>LinkedIn: <a href='https://www.linkedin.com/company/celigo-inc/'>https://www.linkedin.com/company/celigo-inc/</a>X/Twitter: <a href='https://twitter.com/celigoinc'>https://twitter.com/celigoinc</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/rmTBe'>t.ly/rmTBe</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

14 May 2024

25 MINS

25:57

14 May 2024


#332

How to Maximize Your ROAS In Shopify — Simon Kruger | The Most Common ROAS Mistakes, Crucial Ad Metr...

In this podcast episode, we discuss how to maximize your ROAS in Shopify. Our featured guest on the show is Simon Kruger, product owner and marketer at trackifyapp.comTopics discussed in this episode: ---The most common mistake that affects return on ad spend ---The crucial metrics in evaluating ad performance ---What pixels are and why they are important  ---Why properly setting up tracking is crucial ---How to get started with tracking as a beginner ---Why first-party pixel tracking is important for the future as third-party cookies go away Links & ResourcesWebsite: <a href='https://www.trackifyapp.com/'>https://www.trackifyapp.com/</a>Shopify App Store: <a href='https://apps.shopify.com/trackify-1'>https://apps.shopify.com/trackify-1</a>LinkedIn: <a href='https://www.linkedin.com/in/simon-kr%C3%BCger-733155125/'>https://www.linkedin.com/in/simon-kr%C3%BCger-733155125/</a>YouTube: <a href='https://www.youtube.com/channel/UCdjrDMbDXUnfhwaJTQmpSEQ'>https://www.youtube.com/channel/UCdjrDMbDXUnfhwaJTQmpSEQ</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/CqEhf'>t.ly/CqEhf</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

13 May 2024

20 MINS

20:13

13 May 2024


#331

Sell Like a Boss: The Secret Formula for Selling Your DTC Business — Chris Shipferling | How to Make...

In this podcast episode, we unpack the strategies to make your business sale-ready. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.coTopics discussed in this episode: ---How to get your business ready to sell at a higher price ---How to attract potential buyers by making improvements across the company   ---The role of investment funds in providing capital to help businesses grow ---Why buyers and sellers often have different price expectations when it comes to acquisitions ---The Reasons behind the recent slowdown in e-commerce business sales Links & ResourcesWebsite: <a href='https://www.southcol.co/'>https://www.southcol.co/</a>LinkedIn: <a href='https://www.linkedin.com/in/chrisshipferling'>https://www.linkedin.com/in/chrisshipferling</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/wtClv'>t.ly/wtClv</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

08 May 2024

28 MINS

28:13

08 May 2024


#330

Where Does Your Marketing Money Go? The Executive's Guide to Attribution — David Saxon | Why Attribu...

In this podcast episode, we talk about how attribution can help business leaders and executives make smarter decisions about where to spend their marketing money. Our featured guest on the show is David Saxon, CEO of Attribution at attributionapp.comTopics discussed in this episode: ---Why attribution is crucial for business leaders and executives in making informed marketing decisions ---How a click-based, first-party data model provides a "single source of truth." ---The different attribution models, including multi-touch and single-touch models, and their impact on decision-making ---What different attribution models reveal about the customer journey. ---Common misconceptions about attribution, including the impact of third-party cookies and the significance of impression data ---Future developments in attribution solutions, such as integration with Customer Data Platforms (CDPs) Links & ResourcesWebsite: <a href='https://www.attributionapp.com/'>https://www.attributionapp.com/</a>Shopify App Store: <a href='https://apps.shopify.com/attribution'>https://apps.shopify.com/attribution</a>LinkedIn: <a href='https://www.linkedin.com/company/attribution/'>https://www.linkedin.com/company/attribution/</a>X/Twitter: <a href='https://twitter.com/attributionapp'>https://twitter.com/attributionapp</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/yYvEW'>t.ly/yYvEW</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

07 May 2024

20 MINS

20:23

07 May 2024


#329

Business Valuation: Why You NEED an Exit Plan Before Selling — Emmett Kilduff | The Process of Selli...

In this podcast episode, we discuss strategies to maximize your business's value when it's time to sell. Our featured guest on the show is Emmett Kilduff, Co-Founder and CEO of thefortiagroup.comTopics discussed in this episode: ---The process of selling a business ---Why should you start planning for a business sale early ---The 7-step M&A process for a successful business sale ---How to prepare for a business exit ---How market trends affect business valuation ---How long it takes to sell a business ---And more Links & ResourcesWebsite: <a href='https://thefortiagroup.com/'>https://thefortiagroup.com/</a>LinkedIn: <a href='https://www.linkedin.com/company/the-fortia-group/mycompany/'>https://www.linkedin.com/company/the-fortia-group/mycompany/</a>YouTube: <a href='https://www.youtube.com/@thefortiagroup'>https://www.youtube.com/@thefortiagroup</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/a6X8u'>t.ly/a6X8u</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

06 May 2024

20 MINS

20:09

06 May 2024


#328

The Entrepreneur's Guide to WhatsApp Ecommerce (Success Without Hustle!) — Arjun Paul | Why WhatsApp...

In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io.Topics discussed in this episode: ---Why is WhatsApp becoming popular for ecommerce ---What's the best way to start using WhatsApp marketing for business ---How to decide message frequency based on market and notification types ---What automation does WhatsApp's API offer businesses Links & ResourcesWebsite: <a href='https://www.zoko.io/'>https://www.zoko.io/</a>Shopify App Store: <a href='https://www.zoko.io/whatsapp-plugin-for-shopify'>https://www.zoko.io/whatsapp-plugin-for-shopify</a>LinkedIn: <a href='https://www.linkedin.com/in/arjun-v-21939784/'>https://www.linkedin.com/in/arjun-v-21939784/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/aeVCX'>t.ly/aeVCX</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

01 May 2024

24 MINS

24:57

01 May 2024


#327

How to Avoid a Tax Audit DISASTER. Sales Tax Compliance Made Easy! — Matthew Campbell | Best Practic...

In this podcast episode, we discuss how to ensure your business is sales tax compliant. Our featured guest on the show is Matthew Campbell, co-founder at breezyfile.com.Topics discussed in this episode: ---What are the main requirements for sales tax compliance ---How does Shopify help merchants with sales tax compliance ---What makes the US sales tax system tricky for non-US sellers ---How do penalties work for not following sales tax rules Links & ResourcesWebsite: <a href='https://www.breezyfile.com/'>https://www.breezyfile.com/</a>Shopify App: <a href='https://www.breezyfile.com/embedded/login'>https://www.breezyfile.com/embedded/login</a>LinkedIn: <a href='https://www.linkedin.com/in/matthewedwardcampbell/'>https://www.linkedin.com/in/matthewedwardcampbell/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/16h1B'>t.ly/16h1B</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

30 Apr 2024

26 MINS

26:39

30 Apr 2024


#326

How to Identify and Eliminate Business-Killing Website Errors — Kailin Noivo | Strategies for Proact...

In this podcast episode, we discuss what you should know about website errors and how they are impacting your business. Our featured guest on the show is Kailin Noivo, co-founder of noibu.com.Topics discussed in this episode: ---Why e-commerce errors matter ---How to proactively manage errors  ---Strategies, technical integration, Noibu case studies ---What streamlines errors: Bug reporting process ---What to do for payment, communication issues  Links & ResourcesWebsite: <a href='https://noibu.com/'>https://noibu.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/kailinnoivo/'>https://www.linkedin.com/in/kailinnoivo/</a>X/Twitter: <a href='https://twitter.com/NoibueCommerce'>https://twitter.com/NoibueCommerce</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/2aSqR'>t.ly/2aSqR</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

29 Apr 2024

25 MINS

25:11

29 Apr 2024


#325

Double Your Email Sales - Here's How to Get 100% Inbox Rates — Nikita Vakhrushev | How to improve em...

In this podcast episode, we discuss how to drastically improve your email deliverability and generate double the revenue with your email marketing channel. Our featured guest on the show is Nikita Vakhrushev, Founder/CEO at aspektagency.com.Topics discussed in this episode: ---How to improve email deliverability  ---Why opening rates are not a good KPI to use anymore  ---How AI is used in email marketing ---Importance of segmenting your email list  ---Case study: How email restructuring increased revenue for a children's toy brand ---Economic downturn and its impact on DTC brands  ---And more Links & ResourcesWebsite: <a href='https://aspektagency.com/'>https://aspektagency.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/nikita-v/'>https://www.linkedin.com/in/nikita-v/</a>X/Twitter: <a href='https://twitter.com/nikitavakhrushv'>https://twitter.com/nikitavakhrushv</a>Instagram: <a href='https://instagram.com/nikitavakhrushv'>https://instagram.com/nikitavakhrushv</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/dLGLc'>t.ly/dLGLc</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

23 Apr 2024

24 MINS

24:42

23 Apr 2024


#324

From Stranger to Customers. How to Create a Customer Journey That Makes Them Buy — Amanda Elam | Exp...

This episode dives deep into building the perfect customer journey and tailoring experiences to individual needs. Learn how to turn strangers into raving fans. Our featured guest on the show is Amanda Elam, Chief Marketing Officer of Bloomreach.com.Topics discussed in this episode: ---What obstacles do you see in merging different data for a full customer profile ---How important is aligning brand perception with data-driven customer profiles ---Which data points are most valuable for tailoring the online shopping experience ---How does real-time offer personalization impact online shop engagement Links & ResourcesWebsite: <a href='https://www.bloomreach.com/'>https://www.bloomreach.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/aelam/'>https://www.linkedin.com/in/aelam/</a>Twitter: <a href='https://twitter.com/amandajelam'>https://twitter.com/amandajelam</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/fAzCV'>t.ly/fAzCV</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

23 Apr 2024

18 MINS

18:37

23 Apr 2024


#323

How to Successfully Expand your E-commerce Brand Across Europe (Fast & Easy) — Björn van Brakel | T...

In this podcast episode, we discuss how to successfully expand your ecommerce brand to Europe. Our featured guest on the show is Björn van Brakel, Vice President at salesupply.comTopics discussed in this episode: ---What hurdles do US ecommerce firms encounter when entering Europe ---Why handling European language and culture in customer service is crucial ---What rules must US businesses follow before selling in Europe ---What industries or niches are currently thriving in European ecommerce Links & ResourcesWebsite: <a href='https://www.salesupply.com/expandingtoeurope/'>https://www.salesupply.com/expandingtoeurope/</a>LinkedIn: <a href='https://www.linkedin.com/in/bj%C3%B6rn-van-brakel-msc-3b3411111/'>https://www.linkedin.com/in/bj%C3%B6rn-van-brakel-msc-3b3411111/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/nKykc'>t.ly/nKykc</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

22 Apr 2024

25 MINS

25:35

22 Apr 2024


#322

Insider Tips: The ULTIMATE Guide to Product Sourcing for Beginners — Brendan Elias | How to Choose t...

In this podcast episode, we discuss how to master product sourcing and importing. We talk about how to choose the right product and provide a step-by-step process of sourcing from China. Our featured guest on the show is Brendan Elias, Founder & CEO at atozformula.com.Topics discussed in this episode: ---How can merchants check if there's enough demand for their product  ---What mistakes do new online sellers make when sourcing products ---How can ecommerce owners avoid scams when sourcing internationally  ---How inspecting products before paying suppliers helps reduce risks Links & ResourcesWebsite: <a href='https://atozformula.com/'>https://atozformula.com/</a>LinkedIn: <a href='https://www.linkedin.com/in/brendan-elias-37a3b622/'>https://www.linkedin.com/in/brendan-elias-37a3b622/</a>Facebook: <a href='https://www.facebook.com/atozformula'>https://www.facebook.com/atozformula</a>Twitter: <a href='https://twitter.com/brendanisonline'>https://twitter.com/brendanisonline</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/P2LHx'>t.ly/P2LHx</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

17 Apr 2024

24 MINS

24:55

17 Apr 2024


#321

From Zero to 300 Episodes - Channel & Life Update

In this podcast episode, our host Claus Lauter reflects on transforming an idea into a top-rated Shopify podcast with 23,000+ monthly listeners. Learn about the strategies for growing a podcast, including AI tools for social media, and upcoming YouTube expansion plans. Gain insights into Claus's nomadic lifestyle and engage on topics like ecommerce coaching and exciting expert guest episodes.Topics discussed in this episode: ---How AI tools enhances reach and efficiency of content creation for a podcast ---Claus invites questions for a listener Q&A session ---Improving presence on YouTube ---Why the weekly newsletter, curated from 50 sources,  is a valuable resource for viewers and listeners. Links & ResourcesWebsite: <a href='https://ecommercecoffeebreak.com/'>https://ecommercecoffeebreak.com/</a>LinkedIn: <a href='https://www.linkedin.com/company/ecommerce-coffee-break-podcast/'>https://www.linkedin.com/company/ecommerce-coffee-break-podcast/</a>X/Twitter: <a href='https://twitter.com/ecomcoffeebreak'>https://twitter.com/ecomcoffeebreak</a>Instagram: <a href='https://www.instagram.com/ecommercecoffeebreak/'>https://www.instagram.com/ecommercecoffeebreak/</a>Get access to more free resources by visiting the podcast episode page at<a href='https://t.ly/qqAzq'>https://t.ly/qqAzq</a>Subscribe & Listen Everywhere: Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> [How did you like this episode? Send us a Text Message.] (https://www.buzzsprout.com/twilio/text_messages/1763290/open_sms) Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit [ecommercecoffeebreak.com/start] (https://ecommercecoffeebreak.com/start) to get started. Sign up for our free newsletter and become a smarter Shopify merchant. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a> ... Read more

16 Apr 2024

12 MINS

12:05

16 Apr 2024