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Scaling DevTools

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Jack Bridger

We investigate what it takes to grow developer tools and AI DevTools. Topics include developer marketing, DevRel, developer advocacy and developer experience. Featuring founders and key people from the likes of Vercel, ElevenLabs and OpenAI. Scaling DevTools is sponsored by WorkOS.

#168

“I met my cofounder while gaming” - CEO of Northflank, Will Stewart

Will Stewart is the CEO and co-founder of Northflank, the developer platform. He shares ho... more

10 Dec 2025

45 MINS

45:06

10 Dec 2025

#167

DevRel is unbelievably back - with swyx

In Shawn "swyx" Wang's third appearance on the podcast, we talk about his recent interview... more

05 Dec 2025

1 HR 04 MINS

1:04:07

05 Dec 2025

#166

Growing Marimo's YouTube channel, with Vincent D. Warmerdam

Vincent D. Warmerdam from Marimo shares how they grew their YouTube channel for their Pyth... more

30 Nov 2025

35 MINS

35:07

30 Nov 2025

#165

How RevenueCat tore up the sales playbook, with Rik Haandrikman

Rik Haandrikman talks about sales incentives and growth at RevenueCat, and their creative ... more

21 Nov 2025

39 MINS

39:20

21 Nov 2025

#164

Baseten CEO and co-founder Tuhin Srivastava on inference and feedback loops

The episode features Baseten CEO and cofounder Tuhin, who shares Baseten’s journey from a ... more

14 Nov 2025

24 MINS

24:11

14 Nov 2025

#163

When sales and product led growth meet, with Railway's Angelo Saraceno

In this episode, Angelo Saraceno from Railway shares his experience balancing the technica... more

07 Nov 2025

1 HR 13 MINS

1:13:10

07 Nov 2025

#162

Sales 101 with my ex-boss Guy Zerega (former Stack Overflow EVP)

Guy Zerega led sales and marketing at Stack Overflow, where he once hired me.Now he leads ... more

31 Oct 2025

36 MINS

36:45

31 Oct 2025

#161

How can you actually use AI in DevTools content? With Victor Coisne from Strapi

Victor, VP of Marketing at Strapi, walks us through how AI can be used in content creation... more

24 Oct 2025

47 MINS

47:58

24 Oct 2025

#160

How PlanetScale write content, with Ben Dicken

Ben Dicken is a developer educator at PlanetScale, he's an incredible writer and teacher, ... more

17 Oct 2025

43 MINS

43:41

17 Oct 2025

#159

Technical Advisory Boards - the most important action DevTools founders can take?

In this episode, we explore Adam Frankl's concept of a Technical Advisory Board, and how i... more

10 Oct 2025

21 MINS

21:01

10 Oct 2025

#158

Running Events with Matt Carey from AI Demo Days

Matt Carey from AI Demo Days, shares his experience of organizing developer events in Lond... more

03 Oct 2025

38 MINS

38:20

03 Oct 2025

#157

AI Tools for Enterprise - Chris and Matt from Ona

Gitpod has rebranded to Ona and shifted its focus to building AI tools for enterprise team... more

26 Sep 2025

39 MINS

39:33

26 Sep 2025

#156

Better documentation with the Diátaxis Framework

Creating docs that actually work means knowing what to write, how to write it, and where i... more

19 Sep 2025

24 MINS

24:24

19 Sep 2025

#155

Karan Vaidya, founder of Composio: MCP use cases & Elon retweets

Karen from Composio shares how developers are using MCP to connect tools like Slack, Notio... more

12 Sep 2025

44 MINS

44:22

12 Sep 2025

#154

Studying Lee Robinson, Cursor's new VP of Developer experience

Lee Robinson helped Vercel grow to $200M+ in ARR and scaled the Next.js community to over ... more

05 Sep 2025

36 MINS

36:13

05 Sep 2025

#153

Running hackathons, with Carter Rabasa from Langflow

Carter Rabasa, head of DevRel at Langflow, talks about organizing and participating in hac... more

29 Aug 2025

58 MINS

58:21

29 Aug 2025

#152

Rita Kozlov from Cloudflare: competing with the hyperscalers

Rita Kozlov is the VP of Developers and AI at Cloudflare. We talk about how Cloudflare foc... more

21 Aug 2025

42 MINS

42:15

21 Aug 2025

#151

Matt Palmer on Replit's speedrun to $100M ARR

Matt Palmer from Replit shares how the company scaled to $100M in ARR from ~$10M in under ... more

14 Aug 2025

44 MINS

44:42

14 Aug 2025

#150

Logan Kilpatrick from Google DeepMind: Building for 100m developers

Logan Kilpatrick shares how DeepMind's organizational changes helped their resurgance in A... more

08 Aug 2025

37 MINS

37:51

08 Aug 2025

#149

Sam Lambert, CEO of PlanetScale: dropping the free tier was a great decision

Sam Lambert is the CEO of PlanetScale - a cloud database provider. Sam shares:- Why droppi... more

31 Jul 2025

43 MINS

43:02

31 Jul 2025

#148

Sam Bhagwat from Mastra: the Gatsby founder building an agents framework

Sam Bhagwat is the CEO of Mastra - a typescript AI agents framework. Sam is also the cofou... more

24 Jul 2025

47 MINS

47:16

24 Jul 2025

#147

I sold my DevTool. ft Paul Anthony Williams from ittybit

This is the first time I'm turning the mic around. This is the story of StreamPot. A DevTo... more

19 Jul 2025

52 MINS

52:14

19 Jul 2025

#146

Paul Copplestone, CEO of Supabase - don't kill your channel

Paul Copplestone is the CEO of Supabase, the Postgres development platform. He talks about... more

18 Jul 2025

42 MINS

42:47

18 Jul 2025

#145

Quinn Favret from Tavus: AI video API that saved our episode

Quinn Favret is the founder of Tavus. They do AI video research and products. They saved a... more

14 Jul 2025

42 MINS

42:32

14 Jul 2025

#144

Andrew Filev, founder of Zencoder: AI Software Engineering agents

Andrew Filev is the founder of Zencoder. Zencoder is building AI coding agents. In this e... more

08 Jul 2025

50 MINS

50:20

08 Jul 2025

#143

Wordware founders, Filip Kozera and Robert Chandler - non-engineers can build AI workflows

In this episode we talk about Wordware, programming with LLMs, and what it now means to be... more

27 Jun 2025

35 MINS

35:54

27 Jun 2025

#142

Tony Holdstock-Brown, CEO of Inngest: orchestration, traction and not using LinkedIn

Tony Holdstock-Brown is the CEO and founder of Inngest, a tool to run AI and backend workf... more

19 Jun 2025

57 MINS

57:21

19 Jun 2025

#141

Shipping 22 products to find the true product - Utpal from Digger.dev

Utpal Nadiger is the cofounder of Digger.dev. Digger built a popular open source IaC orche... more

17 Jun 2025

1 HR 06 MINS

1:06:48

17 Jun 2025

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#168

“I met my cofounder while gaming” - CEO of Northflank, Will Stewart

#167

DevRel is unbelievably back - with swyx

#166

Growing Marimo's YouTube channel, with Vincent D. Warmerdam

#165

How RevenueCat tore up the sales playbook, with Rik Haandrikman

#164

Baseten CEO and co-founder Tuhin Srivastava on inference and feedback loops

#163

When sales and product led growth meet, with Railway's Angelo Saraceno

#162

Sales 101 with my ex-boss Guy Zerega (former Stack Overflow EVP)

#161

How can you actually use AI in DevTools content? With Victor Coisne from Strapi

#160

How PlanetScale write content, with Ben Dicken

#159

Technical Advisory Boards - the most important action DevTools founders can take?

#158

Running Events with Matt Carey from AI Demo Days

#157

AI Tools for Enterprise - Chris and Matt from Ona

#156

Better documentation with the Diátaxis Framework

#155

Karan Vaidya, founder of Composio: MCP use cases & Elon retweets

#154

Studying Lee Robinson, Cursor's new VP of Developer experience

#153

Running hackathons, with Carter Rabasa from Langflow

#152

Rita Kozlov from Cloudflare: competing with the hyperscalers

#151

Matt Palmer on Replit's speedrun to $100M ARR

#150

Logan Kilpatrick from Google DeepMind: Building for 100m developers

#149

Sam Lambert, CEO of PlanetScale: dropping the free tier was a great decision

#148

Sam Bhagwat from Mastra: the Gatsby founder building an agents framework

#147

I sold my DevTool. ft Paul Anthony Williams from ittybit

#146

Paul Copplestone, CEO of Supabase - don't kill your channel

#145

Quinn Favret from Tavus: AI video API that saved our episode

#144

Andrew Filev, founder of Zencoder: AI Software Engineering agents

#143

Wordware founders, Filip Kozera and Robert Chandler - non-engineers can build AI workflows

#142

Tony Holdstock-Brown, CEO of Inngest: orchestration, traction and not using LinkedIn

#141

Shipping 22 products to find the true product - Utpal from Digger.dev