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Pipeline Visionaries

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Caspian Studios

CMOs and demand gen leaders dive head-first into their strategies and tactics for building a pipeline machine.

#262

Are Websites Dying?

Ian sits down with Shafqat Islam, President, Optimizely. They dive into AI, GEO, and the f... more

09 Dec 2025

45 MINS

45:32

09 Dec 2025

#261

How To Win in AI Search

This episode features an interview with Alex Halliday, the CEO at AirOps, an end-to-end co... more

02 Dec 2025

50 MINS

50:06

02 Dec 2025

#260

Navigating GEO and the New Search Landscape

This episode features an interview with Kady Srinivasan, Chief Marketing Officer at You.co... more

25 Nov 2025

45 MINS

45:57

25 Nov 2025

#259

Selling What Buyers Don’t Know to Search For

This episode features an interview with Dario Ambrosini, CMO at Propel Software, a product... more

18 Nov 2025

50 MINS

50:42

18 Nov 2025

#258

Building Pipeline Through AI and Zero-Click Content

This episode features Tami Cannizzaro, Chief Marketing Officer at Thryv, a software compan... more

11 Nov 2025

39 MINS

39:31

11 Nov 2025

#257

The End of Manual Marketing and What Comes Next

In this episode of Pipeline Visionaries, Ian Faison sits down with Gil Allouche, CEO of M... more

04 Nov 2025

46 MINS

46:51

04 Nov 2025

#256

Thinking of Founder-Led Marketing? Do This First

In this special episode, we bring you an episode of Caspian Studios’ new B2B Snapshot webi... more

28 Oct 2025

18 MINS

18:06

28 Oct 2025

#255

The Future Belongs to the Marketers Who Move Fast

This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of ... more

21 Oct 2025

44 MINS

44:01

21 Oct 2025

#254

Why Share of Attention Beats Share of Voice

This episode of Pipeline Visionaries features an interview with Rodrigo Maroni, Head of U.... more

14 Oct 2025

35 MINS

35:24

14 Oct 2025

#253

Cutting Through Complexity with Clear Value

This episode features an interview with John Gaines, VP Marketing, Zyter|TruCare, a health... more

07 Oct 2025

37 MINS

37:08

07 Oct 2025

#252

Cutting Through the Noise with Personalization

This episode of Pipeline Visionaries features an interview with Tamir Sigal, the CMO of Tr... more

23 Sep 2025

33 MINS

33:55

23 Sep 2025

#251

Lead With Buyers Instead of Product

This episode features an interview with Bruno Bertini, the CMO of 8x8, a CX platform that ... more

16 Sep 2025

48 MINS

48:11

16 Sep 2025

#250

Bringing Brand Mantras to B2B

This episode features an interview with Jill Wiltfong, Chief Marketing Officer at global c... more

09 Sep 2025

47 MINS

47:45

09 Sep 2025

#249

Will AI Finally Kill Spray and Pray?

This episode features an interview with Thea Hayden, CMO at Cognizant, a leading professi... more

02 Sep 2025

38 MINS

38:56

02 Sep 2025

#248

AI Video Generation: Practical Uses and How it Enhances Marketing

This episode features an interview with Gaurav Misra, CEO, Captions, an AI video-generatio... more

26 Aug 2025

44 MINS

44:13

26 Aug 2025

#247

Social Proof and Unintended Signaling

This episode features an interview with Casey Hill, CMO at DoWhatWorks, a company that rem... more

19 Aug 2025

53 MINS

53:23

19 Aug 2025

#246

Distinction vs. Differentiation: Win on Both Fronts

This episode features an interview with Brenton Williamson, VP of Marketing at Bamboo HR, ... more

12 Aug 2025

39 MINS

39:46

12 Aug 2025

#245

Building Memory Structures That Stick

This episode features an interview with Andrew Thomas, VP of Marketing at Archer Meat Snac... more

05 Aug 2025

47 MINS

47:30

05 Aug 2025

#244

How Do We Restructure Our Websites?

This episode features an interview with Robin Emiliani, Co-founder and Chief Growth Office... more

29 Jul 2025

34 MINS

34:47

29 Jul 2025

#243

To Invest or Not to Invest: Headcount

This episode features an interview with Kevin Cochrane, an experienced CMO who is currentl... more

22 Jul 2025

48 MINS

48:13

22 Jul 2025

#242

Moving With Agility as a Fortune 500

This episode features an interview with Rebecca Stone, SVP of Revenue Marketing at Cisco, ... more

15 Jul 2025

43 MINS

43:39