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Podcast Advertising Playbook podcast

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Podcast Advertising Playbook

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  Heather Osgood  

This podcast is dedicated to helping listeners better understand podcast advertising. Whether you're in advertising, marketing, or simply a podcaster interested in learning more about the podcast advertising world this show is for you. We'll provide techniques for implementing your ad campaigns, setting budgets, and expectations giving you the knowledge and expertise to become a podcast advertising expert.

This podcast is dedicated to helping listeners better understand podcast advertising. Whether you're in advertising, marketing, or simply a podcaster interested in learning more about the podcast advertising world this show is for you. We'll provide techniques for implementing your ad campaigns, setting budgets, and expectations giving you the knowledge and expertise to become a podcast advertising expert.

 

All

Progress

Duration

Release Date

#211

Guesting, Booking, and Brand Awareness, Oh My!

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Sa... more

03 Dec 2025

37 MINS

37:30

03 Dec 2025

#210

Where Influencer Meets Audio

This week, host Heather Osgood sits down with Steve Rock, a leader in the influencer and c... more

19 Nov 2025

46 MINS

46:49

19 Nov 2025

#209

From Ears to Eyes: How Video Is Reshaping Podcast Advertising

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Ma... more

05 Nov 2025

49 MINS

49:38

05 Nov 2025

#208

Driving Innovation in Podcast Advertising with Greg Glenday of Acast

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Gr... more

22 Oct 2025

34 MINS

34:39

22 Oct 2025

#207

The Problem with Category-Based Ad Buying

In this episode of The Podcast Advertising Playbook, host Heather Osgood shares why choosi... more

15 Oct 2025

14 MINS

14:21

15 Oct 2025

#206

Unlocking Programmatic Potential with AI

In this episode of The Podcast Advertising Playbook, David "DK" Krulewich joins host Heath... more

08 Oct 2025

36 MINS

36:34

08 Oct 2025

#205

Growing Your Audience: The Power of Cross-Promotion

In this episode of the Podcast Advertising Playbook, host Heather Osgood sits down with La... more

24 Sep 2025

40 MINS

40:55

24 Sep 2025

#204

Creating for Kids: Why Video Matters for Young Audiences

On this episode of The Podcast Advertising Playbook, Heather Osgood sits down with Lynn Ke... more

10 Sep 2025

36 MINS

36:03

10 Sep 2025

#203

Inside Talent Development

In this episode of The Podcast Advertising Playbook, host Heather Osgood is joined by Jeff... more

20 Aug 2025

36 MINS

36:21

20 Aug 2025

#202

Sound Decisions: How Creative Testing Elevates Podcast Advertising

In this episode of The Podcast Advertising Playbook, host Heather Osgood welcomes Scott Si... more

06 Aug 2025

31 MINS

31:50

06 Aug 2025

#201

Beyond the Feed: How Influencer Marketing is Shaping Podcast Advertising

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Ed... more

23 Jul 2025

37 MINS

37:53

23 Jul 2025