HBR IdeaCast podcast

HBR IdeaCast

A weekly podcast featuring the leading thinkers in business and management.

A weekly podcast featuring the leading thinkers in business and management.

 

#650

Trying to Persuade and Other Big Mistakes Marketers Make

Many marketers today focus on getting consumers to consciously change their behavior. But that’s a sure path to failure, according to Leslie Zane, founder of Triggers Brand Consulting. She says neuroscience research shows that mastering instinct is far more effective than persuasion. And she shares her key lessons for aligning with the instinctive mind to improve company brands, new products, social campaigns, or your own personal brand. Zane is the author of the book The Power of Instinct: The New Rules of Persuasion in Business and Life. ... Read more

23 Jul 2024

25 MINS

25:01

23 Jul 2024


#649

Is People-Pleasing Holding You Back?

There's a fine line between pitching in to help your team and taking on too much at the expense of your mental health and performance. Author and coach Hailey Magee walks us through why some of us fall into people-pleasing patterns, the negative impact it can have on our careers, and how to stop. She also offers advice for managers on how to help employees identify and break out of these bad habits. Magee is the author of Stop People Pleasing and Find Your Power. ... Read more

16 Jul 2024

29 MINS

29:52

16 Jul 2024


#648

Why We Should Pay More Attention to Departing CEOs

When news breaks of a CEO succession, much of the attention is given to the new leader and how they will change the company. But new research shows that the leave-taking process of the outgoing chief executive is often mishandled, with negative impacts on succession and the organization. Rebecca Slan Jerusalim, an executive director at Russell Reynolds Associates, and Navio Kwok, a leadership advisor at RRA, say that boards are often surprised when a CEO gives notice, and they often make that person feel excluded during the handoff process. The researchers share stories from the front lines about CEO psychology, best practices for outgoing leaders and their boards, and broader lessons for effective transitions. Jerusalim and Kwok wrote the HBR article "The Vital Role of the Outgoing CEO." ... Read more

09 Jul 2024

28 MINS

28:50

09 Jul 2024


#647

Darius Rucker on Resilience and Reinvention

Darius Rucker has reached the top of the music charts in not just one but two genres: first as the lead singer of the 1990s band Hootie and the Blowfish, then in a second act as a solo country star. He shares lessons on following your passion, staying humble, working your way up, and defying stereotypes and expectations. He's the author of a new memoir Life's Too Short. ... Read more

02 Jul 2024

22 MINS

22:20

02 Jul 2024


#646

When Your Employee Is Underperforming

Many managers struggle with initiating difficult conversations around an individual’s subpar performance. Often, leaders wait way too long to sit down with an employee who isn’t meeting expectations. Leadership coach Jenny Fernandez says that increasing the frequency of feedback and consciously developing better relationships with direct reports help make these conversations easier to start. And she shares how the right preparation, tone, and open-minded approach lead to more effective discussions that improve not just the one-on-one relationship, but also team morale and turnover rates. Fernandez is the author of the HBR article "How to Talk to an Employee Who Isn’t Meeting Expectations." ... Read more

25 Jun 2024

25 MINS

25:16

25 Jun 2024


#645

Why Managers Play Favorites – and How They Can Change

While most good bosses try to be fair and balanced with their direct reports, it's only human to prefer the company and work styles of some team members over others, and employees are keenly aware of those preferences. They see favorites and non-favorites, ingroups and outgroups -- and when those divisions fester, they can destroy team culture and performance. Ginka Toegel, professor at IMD Business School, explains why even well-intentioned managers succumb to favoritism, how workers on both sides are affected, and what we can do to both avoid and rectify the problem. Toegel is the coauthor of the HBR article "Stop Playing Favorites." ... Read more

18 Jun 2024

27 MINS

27:32

18 Jun 2024


#644

Tech at Work: The Future of Spatial Computing

The Apple Vision Pro is the latest in a long line of trendy, expensive spatial computing headsets. (Remember Google Glass?) But the augmented reality and virtual reality features that these devices enable can have an impact beyond video games. Pioneering companies are using these immersive tools to train employees and to engage with consumers in digital and retail settings. It’s growing increasingly important for senior leaders to explore the possible use cases and to understand the potential benefits and ongoing challenges that accompany these technologies. Tech at Work is a four-part special series from HBR IdeaCast. Join senior tech editors Juan Martinez and Tom Stackpole for research, stories, and advice to make technology work for you and your team. In this episode, researcher Srinivas Reddy and AR/VR entrepreneur and educator Dinesh Punni discuss how augmented reality can affect consumers’ brand awareness and purchasing behavior. The experts share business results from in-market research, identify challenges for the technology as it evolves, and explain how to launch a spatial computing experiment at your organization. Reddy is a visiting professor of marketing at Northwestern University’s Kellogg School of Management and professor emeritus of marketing at Lee Kong Chian School of Business, Singapore Management University. Punni is the CEO and founder of a Berlin, Germany-based company, immersive insiders, that trains AR/VR developers and designers. This is the final episode of the Tech at Work series. Check out our other episodes: --- [Tech at Work: What GenAI Means for Companies Right Now] (https://hbr.org/podcast/2024/05/tech-at-work-what-genai-means-for-companies-right-now) --- [Tech at Work: How the End of Cookies Will Transform Digital Marketing] (https://hbr.org/podcast/2024/05/tech-at-work-how-the-end-of-cookies-will-transform-digital-marketing) --- [Tech at Work: How to Get the Most out of Digital Collaboration Tools] (https://hbr.org/podcast/2024/05/tech-at-work-how-to-get-the-most-out-of-digital-collaboration-tools) Please let us know what you think of the episodes and which technology topics you want us to cover at [ideacast@hbr.org] (mailto:ideacast@hbr.org) . Further reading: --- [How Early-Adopter Companies Are Thinking About Apple Vision Pro (Cathy Hackl)] (https://hbr.org/2024/02/how-early-adopter-companies-are-thinking-about-the-apple-vision-pro) --- [How Augmented Reality Can — and Can’t — Help Your Brand (Sandeep R. Chandukala, Srinivas K. Reddy, and Yong-Chin Tan)] (https://hbr.org/2022/03/how-augmented-reality-can-and-cant-help-your-brand) --- [Augmented Reality in Retail and Its Impact on Sales (Sandeep R. Chandukala, Srinivas K. Reddy, and Yong-Chin Tan)] (https://journals.sagepub.com/doi/full/10.1177/0022242921995449) --- [Why Every Organization Needs an Augmented Reality Strategy (Michael E. Porter and James E. Heppelmann)] (https://hbr.org/2017/11/why-every-organization-needs-an-augmented-reality-strategy) ... Read more

13 Jun 2024

32 MINS

32:09

13 Jun 2024


#643

Yum! Brands’ Former CEO on Why You Should Never Stop Learning

After 15 years leading the parent company of KFC, Pizza Hut, and Taco Bell, David Novak wanted to help others become better leaders. He believes the key is to put learning at the center of everything you do, whether you’re an entry-level worker or a multinational executive. Novak outlines three main areas for learning: from your own life experiences, from the people and situations available right now, and from the habit of curiosity. Above all, he says the most effective leaders turn their learnings into action, something that takes insight and practice. Novak’s new book is How Leaders Learn: Master the Habits of the World's Most Successful People. ... Read more

11 Jun 2024

27 MINS

27:55

11 Jun 2024


#642

Why You Need to Stress Test Your Strategies (and Tactics)

While many teams and organizations engage in scenario planning, most don't go far enough. Arjan Singh, consultant and adjunct professor at Southern Methodist University, says a more disciplined approach, borrowed from the military, can help leaders truly test how their strategies, operations, and tactics hold up against competitors, shifting market dynamics, and unexpected events. He's helped hundreds of companies identify risks and find new ways to innovate by leading them through corporate war games, and he explains his process and results. Singh is the author of the book Competitive Success: Building Winning Strategies with Corporate War Games. ... Read more

04 Jun 2024

28 MINS

28:39

04 Jun 2024


#641

Tech at Work: How to Get the Most Out of Digital Collaboration Tools

Tools for collaborating online—email, instant messengers, videoconferencing apps, cloud storage, and so many others—have become the norm for most of us. But few leaders have taken the time to learn the best ways for their teams to use these ever-present tools. Tech at Work is a four-part special series from HBR IdeaCast. Join senior tech editors Juan Martinez and Tom Stackpole for research, stories, and advice to make technology work for you and your team. In this episode, they talk to researcher Paul Leonardi and organizational leader Sandra Ma. The experts explain how to best match collaboration tools with work tasks and how to know when a technology isn’t working for your team. They also discuss how leaders should go about selecting the most effective digital collaboration tools for their organizations. Leonardi is the Duca Family Professor of Technology Management at the University of California, Santa Barbara. Ma is the CEO and cofounder of Jovial, a company that helps teams improve their communication at work. New episodes of Tech at Work publish in the HBR IdeaCast feed every other Thursday from May 2, after the regular Tuesday episode. Please let us know what you think of the series and which technology topics you want us to cover at [ideacast@hbr.org] (mailto:ideacast@hbr.org) . Further reading: --- [Does Your Team Really Need Another Digital Tool? (Ryan O’Hara)] (https://hbr.org/2021/10/does-your-team-really-need-another-digital-tool) --- [What Managers Need to Know About Social Tools (Paul Leonardi and Tsedal Neeley)] (https://hbr.org/2017/11/what-managers-need-to-know-about-social-tools) --- [Zoom In… or Out? Why Face-to-Face Meetings Matter (If/Then: Business, Leadership, Society)] (https://www.gsb.stanford.edu/insights/zoom-or-out-why-face-face-meetings-matter) ... Read more

30 May 2024

38 MINS

38:06

30 May 2024


#640

What Venture Capitalists Can Teach Companies About Decision-Making

Venture capital firms notoriously embrace risk and take big swings, hoping that one startup will become a monster hit that pays for many other failed investments. This VC approach scares established companies, but it shouldn’t. Stanford Graduate School of Business professor Ilya Strebulaev says that VC firms have proven best practices that all leaders should apply in their own companies. He explains exactly how VC’s operationalize risk, embrace disagreement over consensus, and stay agile in their decision-making—all valuable lessons that apply outside of Silicon Valley. With author Alex Dang, Strebulaev cowrote the new book The Venture Mindset: How to Make Smarter Bets and Achieve Extraordinary Growth and the HBR article "Make Decisions with a VC Mindset." ... Read more

28 May 2024

27 MINS

27:04

28 May 2024


#639

How to Navigate Change at Any Career Stage

Disruption and transformation at the new normal in nearly every industry. So how do you stay ahead of the curve?  Over the past four decades, Bonnie Hammer  successfully adapted to massive changes in the media industry, rising from production assistant to leadership roles in broadcast, cable, and streaming. Now vice chair of NBCUniversal, she has advice on how to get noticed, acquire the right skillsets, make smart decisions, and adjust to shifting corporate and market dynamics. She's the author of the book 15 Lies Women Are Told at Work: ...and the Truth We Need to Succeed. ... Read more

21 May 2024

29 MINS

29:32

21 May 2024


#638

Tech at Work: How the End of Cookies Will Transform Digital Marketing

Google is planning to phase out third-party cookies by the end of 2025. Consumers may be cheering the improved privacy online, but what will this huge shift in advertising technology mean for digital advertising, online publishing, and the open Internet? Tech at Work is a four-part special series from HBR IdeaCast. Join senior tech editors Juan Martinez and Tom Stackpole for research, stories, and advice to make technology work for you and your team. In this episode, researcher Garrett Johnson and executive Jamie Seltzer discuss the new technologies that are already being tested to replace cookies. They explain the trade-offs and how digital marketers are preparing for this change, as well as share how the online advertising and publishing industries may be affected. Johnson is an associate professor of marketing at Boston University&#8217;s Questrom School of Business. Seltzer is global executive vice president at Havas Media Network, where she leads CSA, Havas Media&#8217;s global data and technology consulting group. New episodes of Tech at Work publish in the HBR IdeaCast feed every other Thursday from May 2, after the regular Tuesday episode. Please let us know what you think of the series and which technology topics you want us to cover at [ideacast@hbr.org] (mailto:ideacast@hbr.org) . Further reading: <ul> <li style="list-style-type: none"> --- [Privacy-Centric Digital Advertising: Implications for Research (Garrett Johnson, Julian Runge, Eric Seufert)] (https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3947290) --- [The Cookies are Crumbling: What&#8217;s Next for Digital Advertising? (Garrett Johnson)] (https://www.youtube.com/watch?v=6y-nIrq4CO0) --- [A New Gold Standard for Digital Ad Measurement? (Julian Runge, Harpreet Patter, and Igor Skokan)] (https://hbr.org/2023/03/a-new-gold-standard-for-digital-ad-measurement) ... Read more

16 May 2024

35 MINS

35:27

16 May 2024


#637

The Hidden Burden of Long Covid and What Companies Can Do

Around 18 million adults in the U.S. alone suffer from long Covid, a chronic illness with a wide range of symptoms and severity. With approved therapies a long way off, workers with long Covid often struggle in silence. And most companies have neither a good understanding of the situation nor effective policies in place, say MIT research scientist Beth Pollack and Vanguard University professor Ludmila Praslova. They share the conditions associated with long Covid, what life is like for those workers, and the accommodations and flexibility they recommend HR leaders and organizations implement. Pollack and Praslova are coauthors with researcher Katie Bach of the HBR Big Idea article “Long Covid at Work: A Manager&#039;s Guide.” ... Read more

14 May 2024

24 MINS

24:09

14 May 2024


#636

Behind the Boom in Celebrity Brands

There was a time when consumer goods companies paid musicians, athletes, and actors for endorsements, or to license their name and likeness. But in recent years, there&#039;s been an explosion of celebrities getting into business directly, selling everything from shapewear to tequila. Ayelet Israeli, professor at Harvard Business School, says the growth of social media and online, direct-to-consumer retail accelerated this trend, but notes that not all celebrity brands are a success. She explains what works and doesn&#039;t, and outlines lessons for non-famous entrepreneurs and established companies. Israeli is coauthor of the HBR article "What Makes a Successful Celebrity Brand?" ... Read more

07 May 2024

26 MINS

26:34

07 May 2024


#635

Tech at Work: What GenAI Means for Companies Right Now

If you&#8217;re a senior leader, managing technology has never been more challenging&#8212;especially as organizations struggle to deploy generative artificial intelligence. Since ChatGPT burst into the mainstream a year and a half ago, everyone has been scrambling to make sense of how to use these tools, what they can and can&#8217;t do, and what they mean for our work and our teams. Tech at Work is a four-part special series from HBR IdeaCast. Join senior tech editors Juan Martinez and Tom Stackpole for research, stories, and advice to make technology work for you and your team. New episodes publish in the IdeaCast feed every other Thursday starting May 2, after the regular Tuesday episode. In this episode, Ethan Mollick, a management professor at The Wharton School of the University of Pennsylvania and author of the new book [Co-Intelligence: Living and Working with AI] (https://www.penguinrandomhouse.com/books/741805/co-intelligence-by-ethan-mollick/) , discusses what he&#8217;s learned through direct experimentation with these tools, where he sees the most potential, and why organizations are struggling to create value with them. And please let us know what you think of the series and which technology topics you want us to cover at [ideacast@hbr.org] (mailto:ideacast@hbr.org) . Further reading: --- [ChatGPT Is a Tipping Point for AI (Ethan Mollick)] (https://hbr.org/2022/12/chatgpt-is-a-tipping-point-for-ai) --- [Why You (and Your Company) Need to Experiment with ChatGPT Now (HBR IdeaCast)] (https://hbr.org/podcast/2023/03/why-you-and-your-company-need-to-experiment-with-chatgpt-now) --- [The Social Cost of Algorithmic Management (Armin Granulo, Sara Caprioli, Christoph Fuchs, and Stefano Puntoni)] (https://hbr.org/2024/02/the-social-cost-of-algorithmic-management) --- [Deployment of algorithms in management tasks reduces prosocial motivation (Armin Granulo, Sara Caprioli, Christoph Fuchs, and Stefano Puntoni)] (https://www.sciencedirect.com/science/article/pii/S0747563223004454) --- [When AI Teammates Come On Board, Performance Drops (Juan Martinez)] (https://hbr.org/2024/05/when-ai-teammates-come-on-board-performance-drops) --- [Super Mario Meets AI: Experimental Effects of Automation and Skills on Team Performance and Coordination (Fabrizio Dell&#8217;Acqua, Bruce Kogut, and Patryk Perkowski)] (https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3746564) ... Read more

02 May 2024

37 MINS

37:20

02 May 2024


#634

How Bad Leaders Get Worse over Time

There&#039;s plenty of advice on how to grow into a better leader. And it takes effort to become more effective. But bad leadership gets worse almost effortlessly, says Barbara Kellerman, a Center for Public Leadership Fellow at Harvard Kennedy School. She shares real examples from the public and private sectors of how bad leaders spiral downward, and how bad followership enables that negative trend. She gives her advice for recognizing and avoiding ineffective and unethical leaders. Kellerman is the author of the new book Leadership from Bad to Worse: What Happens When Bad Festers. ... Read more

30 Apr 2024

20 MINS

20:26

30 Apr 2024


#633

Special Series: Tech at Work

If you&#8217;re a senior leader, managing technology has never been more challenging. You face hard decisions about how to incorporate technology into your organization. But how do you cut through the noise to understand what a tool&#8212;especially a brand-new technology like generative AI&#8212;could mean for your organization or your team? HBR IdeaCast has a new special series for you: Tech at Work. Every other Thursday, join our senior tech editors Juan Martinez and Tom Stackpole for research, stories, and advice to make technology work for you and your team. &#8226; How can we all get the most out of adopting generative AI? &#8226; Is your team making the best use of collaboration technology? &#8226; What does your company need to know about spatial computing? &#8226; How will digital marketing evolve without third-party cookies? You&#8217;ll get answers from expert researchers and experienced practitioners to help you lead effectively and stay ahead. Listen every other Thursday starting May 2 in the HBR IdeaCast feed, after the regular Tuesday episode. And please let us know what you think of the series and what technology topics you want us to cover at ideacast@hbr.org. ... Read more

25 Apr 2024

02 MINS

02:26

25 Apr 2024


#632

Feeling Unmotivated? Here’s How to Get Out of the Rut

Worker disengagement is on the rise around the world. Even those of us who generally like our jobs sometimes find it hard to muster energy and focus. So what&#039;s the key to regaining motivation? Harvard Business School professor Boris Groysberg and research associate Robin Abrahams share a four part process to help you get your groove back: detachment, empathy, action and reframing. They offer simple tips like thinking in the third person, helping others, and gamification to help get back on track. Groysberg and Abrahams are the authors of the HBR article "Advice for the Unmotivated." ... Read more

23 Apr 2024

27 MINS

27:05

23 Apr 2024


#631

Are You Asking the Right Questions?

Few leaders have been trained to ask great questions. That might explain why they tend to be good at certain kinds of questions, and less effective at other kinds. Unfortunately, that hurts their ability to pursue strategic priorities. Arnaud Chevallier, strategy professor at IMD Business School, explains how leaders can break out of that rut and systematically ask five kinds of questions: investigative, speculative, productive, interpretive, and subjective. He shares real-life examples of how asking the right sort of question at a key time can unlock value and propel your organization. With his IMD colleagues Frédéric Dalsace and Jean-Louis Barsoux, Chevallier wrote the HBR article "The Art of Asking Smarter Questions." ... Read more

16 Apr 2024

28 MINS

28:01

16 Apr 2024


#630

A Roadmap for Today’s Entrepreneurs

Many people aspire to entrepreneurship but we all know it&#039;s a high-risk endeavor. Bill Aulet, the Ethernet Inventors Professor of Entrepreneurship at the MIT Sloan School of Management, has for decades studied what it takes for start-ups to succeed and advises the next generation of founders on how to do it. He discusses the key trends and changes he&#039;s seen over the past few years, and outlines concrete steps anyone can take to get a new venture -- including those within larger organizations -- off the ground. Aulet is the author of the newly updated book Disciplined Entrepreneurship: 24 Steps to a Successful Startup. ... Read more

09 Apr 2024

27 MINS

27:14

09 Apr 2024


#629

Treat Email Like Laundry — and Other Tips from Google’s Productivity Expert

The amount of work we need to get done seems to grow daily. To avoid becoming overwhelmed, we have to become more productive than ever. Laura Mae Martin has advice on what has worked well at one of the biggest organizations in the world. She&#039;s the Executive Productivity Advisor at Google and shares the practical ways she helps her colleagues and company executives manage their time, calendars, email inboxes, and more. Martin is the author of the new book Uptime: A Practical Guide to Personal Productivity and Wellbeing. ... Read more

02 Apr 2024

27 MINS

27:12

02 Apr 2024


#628

Why the Glass Cliff Persists

It&#039;s been nearly two decades since the term "glass cliff" was coined; it refers to the tendency for women to break through the glass ceiling to top management roles only when there is a big crisis to overcome, which makes it more difficult for them to succeed. In short, senior female leaders are often set up to fail — and this continues to happen today, as recent examples from business, politics, and academia show. Sophie Williams, a former C-suite advertising executive and global leader at Netflix, has researched why the glass cliff remains a problem and offers advice for women facing them — as well as lessons for the broader corporate world. She&#039;s the author of the book "The Glass Cliff: Why Women in Power Are Undermined - and How to Fight Back." ... Read more

26 Mar 2024

29 MINS

29:16

26 Mar 2024


#627

Why Leaders Need to Value Their Retirement-Age Workforce

A growing number of workers are reaching retirement age around the globe. At the same time, many countries face a worker shortage, especially in critical areas like health care. Ken Dychtwald, cofounder and CEO of Age Wave, says it’s time for companies to stop overlooking this valuable labor pool, because AI alone won&#039;t alleviate the tight supply. He explains why many late-career people want to work longer. And he shares creative and often simple ways that companies can keep older workers engaged, including phased retirements, non-ageist recruiting, mentorship programs, and grandparental leave. Dychtwald is a coauthor of the HBR article "Redesigning Retirement." ... Read more

19 Mar 2024

27 MINS

27:00

19 Mar 2024


#626

What’s Your Interviewing Style?

There&#039;s a lot of advice out there on how to get job interviews right, whether you&#039;re the one trying to get hired or the one evaluating the candidates. But the dos and don&#039;ts aren&#039;t always applicable to every person. In fact, author Anna Papalia thinks we&#039;re better served by understanding and leveraging our own natural interviewing style. Having spent years as a corporate recruiter, organizational consultant, and coach to students and professions, she&#039;s conducted thousands of real and mock interviews and noticed that people tend to fall into one of four categories: charmer, examiner, challenger, or harmonizer.  She outlines the strengths and weaknesses of each and explains how this framework can help us get better from both sides of the desks. Papalia wrote the book "Interviewology: The New Science of Interviewing." ... Read more

12 Mar 2024

28 MINS

28:29

12 Mar 2024


#625

To Negotiate Better, Start with Yourself

The coauthor of the classic book Getting to Yes has new advice on how to negotiate, designed for a world that feels more conflicted than ever. William Ury, cofounder of Harvard’s Program on Negotiation, has come to learn that the biggest obstacle in a negotiation is often yourself—not your opponent. Ury, who also coined the term BATNA, explains the latest thinking from his research and consulting. He shares his tried-and-true methods for overcoming yourself to negotiate better outcomes at work and in life. Ury wrote the new book Possible: How We Survive (and Thrive) in an Age of Conflict. ... Read more

05 Mar 2024

26 MINS

26:51

05 Mar 2024


#624

Rethinking Growth at All Costs

Many companies, especially in the tech world, have come to embrace the idea of growth at all costs. But according to research from Gary Pisano, professor at Harvard Business School, most firms fail to consistently increase revenues and profits over the long term, adjusting for inflation. He says that it’s important for leaders to think more strategically about not just the rate of growth they want to achieve but the direction they want to grow in and their method for doing so. Trying to grow too fast can be the downfall of many organizations. He shares examples of companies that have fallen into this trap, as well as those getting the balance right.  Pisano wrote the HBR article "How Fast Should Your Company Really Grow?" ... Read more

27 Feb 2024

28 MINS

28:35

27 Feb 2024


#623

Companies Can Win by Reducing Overwork

Organizations regularly reward devoted workers who put in long hours. At the same time, “always-on” communication spurred by the pandemic and new digital tools encourage workaholism. But research shows that it’s not just individuals who are harmed by overworking. Their employers are, too. Malissa Clark, associate professor and head of the Healthy Work Lab at the University of Georgia, explains how companies unwittingly create a workaholic culture — one that ultimately backfires with higher turnover and disengaged employees. She shares what companies can easily do to change that. Clark wrote the new book Never Not Working: Why the Always-On Culture Is Bad for Business--and How to Fix It. ... Read more

20 Feb 2024

26 MINS

26:45

20 Feb 2024


#622

When Should Companies Weigh in on Contentious Issues?

In a globally connected and highly politicized world, organizations are increasingly expected to comment on social, political, and environmental issues. But taking a stance doesn&#039;t always make business sense and can backfire when employees or consumers see a disconnect between leaders’ words and actions. Alison Taylor, associate professor at New York University, says there&#039;s a better way to make decisions on corporate speech, which includes involving workers in the process. Taylor is the author of the HBR book Higher Ground: How Business Can Do the Right Thing in a Turbulent World and the HBR article “Corporate Advocacy in a Time of Social Outrage.” ... Read more

13 Feb 2024

29 MINS

29:43

13 Feb 2024


#621

Stuck on a Problem? Try Switching Up Your Approach

Many leaders confidently go about tackling challenges. After all, relying on their experience got them to where they are. But taking the same approach over and over again can actually hold you back. Sometimes you need to switch up your tactics to break through to the next level. Decision-making expert Cheryl Strauss Einhorn says the first step is to understand your personal problem-solving style. Then she explains a framework to assess the situation and select the best approach. Einhorn is founder and CEO of Decisive. She also wrote the book Problem Solver: Maximizing Your Strengths to Make Better Decisions and the HBR article “When Your Go-To Problem-Solving Approach Fails.” ... Read more

06 Feb 2024

25 MINS

25:54

06 Feb 2024