Acquired

Coca-Cola is… sugar water. And somehow it’s also America, Christmas, summertime, friendshi... more

Trader Joe's breaks every rule of modern retail. They don't do e-commerce. They don't do d... more

Google faces the greatest innovator's dilemma in history. They invented the Transformer — ... more

It’s finally here! Today we are releasing Acquired’s first “concert film” — the full video... more

In its first six years from 1998 to 2004, Google built one of the greatest products of all... more

We sit down with Jamie Dimon for a live conversation at Radio City Music Hall, covering th... more

We tell the story of the single greatest business ever created: Google search. From its or... more

We sit down with Steve Ballmer, the legendary former Microsoft CEO and owner of the LA Cli... more

What if we told you that the most important company in US healthcare was run from a farm i... more

When you saw this episode pop up in your feed, you either jumped for joy and hit play imme... more

Rolex is a series of paradoxes. They sell obsolete and objectively inferior mechanical dev... more