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The Marketing Book Podcast

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Douglas Burdett

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

#579

502 The New Rules of Marketing & PR (9th Ed.) by David Meerman Scott

The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcastin... more

23 Aug 2024

1 HR 03 MINS

1:03:13

23 Aug 2024

#578

501 Unsticking Deals by James Muir

Unsticking Deals: Why Deals Stall, How to Unstick Them, And How to Prevent Them From Stick... more

16 Aug 2024

1 HR 20 MINS

1:20:57

16 Aug 2024

#577

500 The Power of Instinct by Leslie Zane

The Power of Instinct: The New Rules of Persuasion in Business and Life by Leslie Zane ABO... more

09 Aug 2024

1 HR 04 MINS

1:04:29

09 Aug 2024

#576

499 The Consumer Behaviour Book by Tas Tasgal

The Consumer Behaviour Book: Exploring The Reasons Why Emotions Are So Important In Decisi... more

02 Aug 2024

1 HR 09 MINS

1:09:43

02 Aug 2024

#575

498 Buyer Personas by Jim Kraus

Buyer Personas – Revised and Expanded: Gain Deep Insight Into Your Customers' Buying Decis... more

26 Jul 2024

1 HR 07 MINS

1:07:00

26 Jul 2024

#574

497 The Smart Advertising Book by Dan White

The Smart Advertising Book: How To Deliver Advertising That Grows Your Brand by Dan White ... more

19 Jul 2024

1 HR 22 MINS

1:22:57

19 Jul 2024

#573

496 Chaotic Change by Nicholas Webb

Chaotic Change: Embracing Chaos to Drive Innovation and Growth by Nicholas Webb ABOUT THE ... more

12 Jul 2024

1 HR 18 MINS

1:18:12

12 Jul 2024

#572

495 Brand Naming by Rob Meyerson

Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service ... more

05 Jul 2024

1 HR 06 MINS

1:06:52

05 Jul 2024

#571

494 The Road To Hell by Nick Asbury

The Road To Hell: How Purposeful Business Leads To Bad Marketing And A Worse World And How... more

28 Jun 2024

1 HR 24 MINS

1:24:07

28 Jun 2024

#570

493 Blue Goldfish 2.0 by Stan Phelps

Blue Goldfish 2.0: 8 Ways to Leverage AI and Data for Customer Loyalty & Marketing Innovat... more

21 Jun 2024

1 HR 01 MINS

1:01:19

21 Jun 2024

#569

492 Presentation Ready by Terri Sjodin

Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Com... more

14 Jun 2024

59 MINS

59:05

14 Jun 2024

#568

491 Lean Marketing by Allan Dib

Lean Marketing: More leads. More profit. Less marketing. by Allan Dib ABOUT THE BOOK: Bigg... more

07 Jun 2024

1 HR 25 MINS

1:25:30

07 Jun 2024

#567

490 Inside The Black Box by Bob Hoffman

Inside the Black Box: How Marketers Waste Billions in Online Advertising by Bob Hoffman A... more

31 May 2024

50 MINS

50:38

31 May 2024

#566

It's Time: I'm Going to Retire

Dear listeners, all good things must come to an end so I’m making this short announcement ... more

29 May 2024

04 MINS

04:35

29 May 2024

#565

489 The Content Entrepreneur by Joe Pulizzi

The Content Entrepreneur: Critical Strategies to Accelerate Your Success As a Content Crea... more

24 May 2024

1 HR 14 MINS

1:14:39

24 May 2024

#564

488 Social Media Explained 3.0 by Mark Schaefer

Social Media Explained 3.0: Marketing Success in the AI Era by Mark Schaefer ABOUT THE BO... more

17 May 2024

1 HR 22 MINS

1:22:22

17 May 2024

#563

487 The ABM Effect by Alisha Lyndon

The ABM Effect: How to Win, Retain, and Grow Valuable Clients for Market-Beating Growth by... more

10 May 2024

59 MINS

59:48

10 May 2024

#562

BONUS! They Ask, You Answer in German by Rene Neubach

They Ask You Answer: Ein Revolutionär Simpler Ansatz Für Mehr Erfolg In Vertrieb Und Marke... more

07 May 2024

52 MINS

52:54

07 May 2024

#561

486 Public Speaking With Confidence by Philipp Humm

Public Speaking with Confidence: How to Overcome Anxiety and Deliver Unforgettable Present... more

03 May 2024

1 HR 00 MINS

1:00:24