PodCraft by Alitu: Honing the Craft of Podcasting podcast

PodCraft by Alitu: Honing the Craft of Podcasting

Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.

Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.

 

#276

Flat Downloads Don’t Always Mean Flat Growth. But They Might Hide a Bigger Problem

Imagine a podcaster who has been publishing for a couple of years. Every time they check t... more

Yesterday

40 MINS

40:12

Yesterday


#275

Growth Tips for Stalling Audiences and Narrative Lessons for Non Fiction Podcasts

Fiction podcasts often hold listeners for longer than non-fiction shows. But what can non-... more

08 Dec 2025

44 MINS

44:20

08 Dec 2025


#274

What’s the Best Way for a Small Podcast to Make Money?

What if monetising a podcast was simpler than the usual laundry list of tactics suggests? ... more

01 Dec 2025

51 MINS

51:55

01 Dec 2025


#273

100 Days of YouTube, 100 Podcast Listeners, and Why Both Matter (with Craig Hewitt)

In this conversation, Colin sits down with Craig Hewitt, founder of Castos, to discuss the... more

24 Nov 2025

49 MINS

49:49

24 Nov 2025


#272

Why Are Audio-Only Podcasters Spending MORE Time Than Video Creators?

Our [Indie Podcasters Report] (https://alitu.com/creator/content-creation/the-independent-... more

17 Nov 2025

52 MINS

52:49

17 Nov 2025


#271

Shaking Up Your Format, Smarter Chapter Markers, & the Habit That Transforms Your Hosting

Ever feel like your podcast has started to sound scripted rather than conversational? When... more

10 Nov 2025

59 MINS

59:20

10 Nov 2025


#270

6 Reasons to Record Your Next Podcast Episode on a Walk

On a recent episode of Podcraft, Neale James of The Photowalk talked about an email he onc... more

03 Nov 2025

19 MINS

19:01

03 Nov 2025


#269

Growth on the Road: Building a Podcast While Living Off-Grid

Ever wondered what it’s really like to grow a podcast while living off-grid and travelling... more

27 Oct 2025

44 MINS

44:44

27 Oct 2025


#268

Research as a Creative Partner, With Tom Webster of Sounds Profitable

Have you ever thought about publishing a report in your niche? A “state of the industry” p... more

20 Oct 2025

47 MINS

47:43

20 Oct 2025


#267

Lessons From 500 Episodes & 5 Years of Podcasting

How do you keep a podcast going long enough to reach 500 episodes? Most shows fade away af... more

10 Oct 2025

58 MINS

58:49

10 Oct 2025


#266

The "Voice Note From a Friend" Format: A 15-Minute Podcast Workflow

Do you think launching a podcast means buying lights, cameras, and spending hours editing?... more

03 Oct 2025

35 MINS

35:59

03 Oct 2025


#265

Turning Listeners Into Buyers, Algorithms in Podcasting, and the Benefits of Walking Meetings

Have you ever wondered how to turn loyal listeners into paying customers without feeling l... more

26 Sep 2025

42 MINS

42:14

26 Sep 2025


#264

Should Hyperlocal Podcasts Target International Audiences?

Can a podcast rooted in one city or neighbourhood really matter to listeners halfway acros... more

11 Sep 2025

56 MINS

56:00

11 Sep 2025


#263

Can You Grow a Podcast on a Monthly Release Schedule?

What does it take to keep a podcast sustainable while still growing your audience? In this... more

04 Sep 2025

50 MINS

50:41

04 Sep 2025


#262

Turning Your Podcast Audience into Paying Members

How do you turn your podcast audience into paying members? In this episode, Colin talks wi... more

28 Aug 2025

58 MINS

58:57

28 Aug 2025


#261

Lessons From 3 Years of Podcast Marketing Trends

What can three years of data really tell us about how podcasts grow? In this episode, Jere... more

22 Aug 2025

51 MINS

51:46

22 Aug 2025