Creator Science podcast

Creator Science

Creating content has never been easier—but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what's actually working for them: the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income. We dig into why it worked, how you can adapt it, and what constraints or anti-goals helped them stay focused and avoid burnout. Hosted by Signal Award-winner Jay Clouse, this is a show about the business of content—from a place of curiosity, transparency, and a commitment to sustainable growth. It's growth for creators, down to a science.

Creating content has never been easier—but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what's actually working for them: the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income. We dig into why it worked, how you can adapt it, and what constraints or anti-goals helped them stay focused and avoid burnout. Hosted by Signal Award-winner Jay Clouse, this is a show about the business of content—from a place of curiosity, transparency, and a commitment to sustainable growth. It's growth for creators, down to a science.

 

#337

#284: I helped a YouTuber design his membership

Meet Tommy. Tommy has a YouTube channel dedicated to helping Americans retire in France. T... more

30 Nov 2025

43 MINS

43:16

30 Nov 2025


#336

#283: I’m launching my new offer TODAY!

Today, I’m launching my first-ever [Signature Product Bootcamp] (https://docs.google.com/d... more

25 Nov 2025

18 MINS

18:35

25 Nov 2025


#335

#282: David Altizer — How to Make Great Thumbnails (For Non-Designers)

David Altizer is the co-creator of Thumbnail Academy and has quickly become one of the mos... more

18 Nov 2025

51 MINS

51:18

18 Nov 2025


#334

#281: A question about the future of this podcast... [Voice Memo]

If you enjoy this episode, please leave a comment on Spotify or a review on Apple Podcasts... more

11 Nov 2025

04 MINS

04:17

11 Nov 2025


#333

#263: How To Succeed on YouTube Today feat. Colin & Samir [Greatest Hits]

I interviewed YouTube legends, Colin and Samir. They are the most influential duo in the c... more

04 Nov 2025

58 MINS

58:25

04 Nov 2025


#332

#280: How to LEGALLY Protect Your Channel (YouTube Lawyer Tyler Chou Explains)

Tyler Chou spent nearly two decades as an entertainment attorney in Hollywood, with senior... more

28 Oct 2025

45 MINS

45:05

28 Oct 2025


#331

#279: How we navigate our different internal characters (and her experience as a first time author) ...

In today's episode, I am speaking with my dear friend Amanda Goetz. Amanda is my favorite ... more

21 Oct 2025

55 MINS

55:01

21 Oct 2025


#330

#278: How I’m Approaching The Rest of 2025 (Behind The Scenes)

Today, I want to take you behind the scenes in The Lab this week. Every month I do a retro... more

14 Oct 2025

44 MINS

44:09

14 Oct 2025


#329

#277: The best and worst income streams for creators (ranked)

I’ve been a full-time creator for 8 years now and have earned $2,192,000 since 2022. I’ve ... more

07 Oct 2025

20 MINS

20:48

07 Oct 2025


#328

#276: From self-publishing to traditional and becoming a NYT best-seller | Pat Flynn (Part 2)

This episode is part two of my recent conversation with Pat Flynn. Pat, is an online busin... more

30 Sep 2025

45 MINS

45:06

30 Sep 2025


#327

#275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)

Pat Flynn (also known as Deep Pocket Monster or the Should I Open It Or Should I Keep It S... more

23 Sep 2025

39 MINS

39:59

23 Sep 2025


#326

#274: Podcast growth strategies (paid and organic) with Jeff Umbro of The Podglomerate

This week, I'm speaking with my friend Jeff Umbro. Jeff is the founder and CEO of The Podg... more

16 Sep 2025

1 HR 04 MINS

1:04:18

16 Sep 2025


#325

#273: How to create a scrappy industry report that elevates your brand | Jeremy Enns

Today I'm speaking with my friend Jeremy Enns, the founder of Podcast Marketing Academy, a... more

09 Sep 2025

1 HR 18 MINS

1:18:15

09 Sep 2025


#324

#272: Live from CEX: Book sales, book updates, and planning for the future | Justin Moore

Welcome back to another episode of Creator Science. I'm back home now, fresh off a trip to... more

02 Sep 2025

55 MINS

55:23

02 Sep 2025


#323

#271: Coaching: Helping a Lab member design their product suite | Hot Seat with John McBride

Welcome back to another episode of Creator Science. This week, I'm sharing with you a coac... more

26 Aug 2025

54 MINS

54:37

26 Aug 2025


#322

#270: Being a creator and a parent | Jay-Talking with Jay Acunzo

Welcome back to another episode of Creator Science. We have a different type of episode th... more

19 Aug 2025

1 HR 00 MINS

1:00:29

19 Aug 2025


#321

#269: Moments I wanted to quit, AI-proofing, what’s changed on social, and whether I’d ever sell the...

Welcome back to another episode of Creator Science. This is part two of our July edition o... more

12 Aug 2025

1 HR 13 MINS

1:13:49

12 Aug 2025