Loyalty Wired

Loyalty isn’t just for big brands anymore. Discover how digital-first companies build loya... more

Summer may be in full swing, but loyalty never really takes a holiday! In this sunny episo... more

Rick Ferguson takes a two-part deep dive into the connections between employee engagement ... more

The $3.5 trillion automotive sector is one of the most globally significant — and one of t... more

Nordstrom just made a bold move—ditching points at Nordstrom Rack in favor of a flat 5% di... more

Exploring the loyalty boomerang effect and the emotional cache of cobranded credit cards.

In this podcast our panel explore how customer attitudes to loyalty and changing and what ... more

Our prestigious Loyalty Roundtable enshrines loyalty program exit strategy best practices.... more

In this podcast we explore whether fintech loyalty is the next major frontier — and how it... more

In this special report, Rick Ferguson searches for the intersection of retail technology a... more

The impact of Southwest's recent changes to customer loyalty, the demise of Canada's Hudso... more

Measuring loyalty is tough—especially across global markets. So how do the best brands do ... more

Has British Airways opened a Pandora’s box, or will the airline emerge largely unscathed f... more

Loyalty currency has become a massive parallel economy and big business for global brands.... more

In our latest podcast, David Canty, Pavel Loss, and Iain Pringle dive into the strategies,... more

Is Costco the platonic ideal of a customer-centric business model? Join us as we explore t... more

In which we look at airline loyalty program devaluations from the airline's perspective an... more

2025 kicked off with a loyalty shake-up as British Airways made waves with a major move. I... more

The behind-the-scenes story of the recently shuttered Disney Movie Insiders program, told ... more

In which Iain and Rick unpack the British Airways brouhaha, the exodus of Gen Z shoppers f... more

Is getting healthy one of your New Year’s resolutions? In this episode, our expert panel e... more

Seven global loyalty experts make their predictions for 2025. Featuring Stuart Melim, Joan... more

In this episode, we dive into the data on Black Friday sales and parse the implications. P... more

Our panel of experts review their predictions for the loyalty industry in 2024 and we crow... more

Is loyalty marketing now a legitimate career path? And if so, what are the skills required... more

In this episode, we look at the eventual demise of the physical payment cards and the impl... more

In this podcast we explore how loyalty professionals can get started using AI at work. To ... more

A veritable grab bag of loyalty goodness with a look at fashion loyalty, TikTok Shop, and ... more