Episode 501 - What is more important - Audience Growth or Audience Retention - Create a Home For Your Listeners - The Daily DaveIn this short and insightful “Daily Dave” episode, Dave explores a key question for every podcaster: Is audience growth more important than audience retention? Drawing from his own experiences and frequent conversations with podcasting co-hosts, Dave challenges listeners to reflect on what success really means for their show and how to build a community that truly cares.Audience Growth vs. Retention: The Crucial Question<ul><li>Growth brings in new listeners, but retention keeps your podcast “in business.”</li><li>It’s not enough to attract listeners—what makes them come back for more?</li><li>Retention is likened to creating a favorite restaurant or coffee shop—a place your audience loves and never wants to leave.</li></ul>Lowering the Barrier to Entry, Raising the Barrier to Exit<ul><li>Make it easy: Ensure new listeners find and fall in love with your content.</li><li>Make it hard to leave: Consistently deliver valuable, genuine episodes that build loyalty.</li><li>Regularly producing helpful, audience-focused content honors listeners’ time and commitment</li></ul>Beyond Listener Counts—What Is Podcast Success?<ul><li>Numbers are just part of the story. Whether you have one or 1,000 listeners, what matters is building community and connection.</li><li>True success comes from serving your core audience—your “true believers,” not just chasing metrics.</li><li>Dave prompts reflection: What number of listeners feels like success to you? What happens when you reach it?</li></ul>Building Community and Long-Term Engagement<ul><li>Lasting podcast growth results from personal engagement, caring about your listener, and treating your show like a “home” for your audience.</li><li>Leading by example—regular releases and a commitment to show up—encourages audience loyalty.</li><li>Focus on keeping listeners excited, engaged, and feeling valued.</li></ul>Practical Takeaways<ul><li>Challenge for Listeners: Don’t just work to grow your podcast—strategize to retain and serve your current audience.</li><li>Lower entry barriers (easy discovery, accessible content); raise exit barriers (consistent value, genuine connection).</li><li>Reflect on what success means for you and define it on your own terms—not just by download stats.</li></ul>Get Involved<ul><li>Feedback & Questions: Dave welcomes episode ideas and listener thoughts at <a href="http://howtopodcast.ca/" target="_blank" rel="ugc noopener noreferrer">howtopodcast.ca</a>.</li><li>Stay Connected: Subscribe, follow, and keep listening—more valuable content and fantastic guest episodes are coming up on the How To Podcast Series!</li></ul>Thank you for listening—let’s build community, encourage one another, and make your podcast a home for listeners who can’t wait to come back.___<a href="https://www.youtube.com/@TheHowToPodcastSeries">⁠https://www.youtube.com/@TheHowToPodcastSeries⁠</a><a href="https://howtopodcast.ca/">⁠https://howtopodcast.ca/⁠</a>

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E501 - What is more important - Audience Growth or Audience Retention - Create a Home For Your Listeners - The Daily Dave

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