How many of us are using price anchors in our solution offering? Providing agency to empower our prospects to make a choice. When we offer one price, they have to answer the question whether or not they want to work with us. When they have options, the questions becomes, how do I want to work with company X? You can see your options open up. Tune in to my conversation with Mark Peacock, founder of Pricemaker and pricing expert where he shares insights on price anchors, how  behavioural economics plays a role in our buying decisions.  As well as  how we can use the loss aversion theory to influence our audience with our pricing. You will think differently about your pricing strategy after listening to this episode.For more content like this, join hundreds of other subscribers to <a href='https://k2salesacademy.com/'>The K2 Sales Academy.</a> Our subscription based on line sales training platform. $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars. 1:1 and group coaching packages available as well. To access our free one week Trial visit <a href='https://k2salesacademy.com/'>The K2 Sales Academy</a>

Podurama

Home

Trending

Personal

Your Podcasts

New Episodes

My Files

Favourite Episodes

Tags (Folders)

Recently Played

Bookmarks

Followed Playlists

Replay - The Psychology of Pricing - Mark Peacock

K2 Sales Podcast

AI Chapters

AI Insights

Reviews