Available on YouTube: <a href="https://youtu.be/qdpFmuFD8yE">youtu.be/qdpFmuFD8yE</a>Shopify merchants are getting pitched AI SEO “solutions” left and right—none of them proven. So I called Jason Berkowitz, an SEO who actually knows the game, to answer the real question: what should you actually do to rank in an AI-powered world? (Spoiler: most of it’s nonsense.) We break down what’s real, what’s trash, and why good SEO still wins—even in a sea of chatbots and grifters.Sponsors<ul><li><a href="http://zipify.com/KURT">Zipify</a> – Build high-converting sales funnels</li><li><a href="https://cleverific.com/unofficial">Cleverific</a> – Smart order editing for Shopify</li><li><a href="https://www.viralsweep.com/">Viralsweep</a> – Create sweepstakes, contests, and giveaways</li></ul>Links<ul><li><a href="https://breaktheweb.agency/">Jason Berkowitz / Break the Web</a></li><li><a href="https://www.shopify.com/editions/summer2025#global-shopify-catalog">Shopify Global Product Catalog</a></li><li><a href="https://openai.com/chatgpt/search-product-discovery/">ChatGPT Product Search Beta</a></li></ul>Work With Kurt<ul><li>Grow your Shopify store with me: <a href="https://ethercycle.com/apply">https://ethercycle.com/apply</a></li><li>See client results: <a href="https://ethercycle.com/work">https://ethercycle.com/work</a></li><li>Join my newsletter for Shopify insights: <a href="https://kurtelster.com/">https://kurtelster.com/</a></li></ul>

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