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RFK Jr trademarked MAHA in a giant swath of categories, including many he now advocates for in his position as Secretary of HHS. After making $100,000 in licensing fees, he transferred the trademark to his anti-vax compatriot, Del Bigtree, before it was transferred again to former Kennedy security lead, Gavin de Becker. Currently being used by a variety of MAHA-based organizations, the opportunity to monetize MAHA, the brand, could be directly affected by Kennedy’s policies. Given how much MAHA leadership loathes social services, more health-based privatization could be on the horizon—just as Projected 2025 prescribed.
Derek winds down the rabbit hole into the MAHA trademark.
Show Notes
<a href="https://trademarks.justia.com/989/04/make-america-healthy-98904507.html">MAKE AMERICA HEALTHY AGAIN - Trademark Details</a>
<a href="https://www.medpagetoday.com/special-reports/exclusives/118687">The MAHA Enterprise Explained</a>
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Bonus Sample: The Monetization of MAHA

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