Lately, I’ve been intrigued by “State of The” reports. Many of them are examples of what good content looks like. Tommy Walker created his State of (Dis)Content report so naturally I wanted to learn exactly how he did it. Tommy is founder at The Content Studio. The Content Studio is a content marketing consultancy focused on creating, developing, and improving content programs for growth-stage B2B startups and enterprises.Here’s what we cover:<li>What&#39;s your approach to creating really good content;The problem with good enough content;The problem with perfectionism;Walk me through the steps you took to create The State Of (Dis)Content;How does this report tie directly into the sales process.</li>Tommy on LinkedIn: <a href="https://www.linkedin.com/in/tommyismyname/" target="_blank" rel="noopener noreferer">linkedin.com/in/tommyismyname</a>The Content Studio: <a href="https://www.thecontentstudio.com/" target="_blank" rel="noopener noreferer">www.thecontentstudio.com</a>The State Of (Dis)Content: <a href="https://jetpack.productivepmm.com/">⁠</a><a href="https://www.thecontentstudio.com/the-state-of-discontent/" target="_blank" rel="noopener noreferer">www.thecontentstudio.com/the-state-of-discontent</a>For more content, subscribe to Building With Buyers on Apple or Spotify or wherever you like to listen, let me know what episodes you&#39;re into, and don&#39;t forget to leave a review if you&#39;re lovin&#39; the show. Music by my talented daughter.Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠<a href="https://www.linkedin.com/in/annafurmanov/" target="_blank" rel="noopener noreferer">linkedin.com/in/annafurmanov</a>⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠<a href="https://furmanovmarketing.com/" target="_blank" rel="noopener noreferer">furmanovmarketing.com⁠⁠</a>

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254 - How To Create A State Of The X Report (Should You?)

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