This week we're learning how to become successful, effective critics of popular culture with help from <a href="https://blacknerdproblems.com/" rel="noopener noreferrer" target="_blank">Black Nerd Problems</a> co-founders William Evans and Omar Holmon. Listen to hear William and Omar explain how to find your lane as a critic, grow your audience, and develop that ever-necessary thick skin. Also check out William and Omar's new book, <a href="https://www.simonandschuster.com/books/Black-Nerd-Problems/William-Evans/9781982150235" rel="noopener noreferrer" target="_blank">Black Nerd Problems: Essays</a>. Have an idea for a future episode? Call us at 347-687-8109 and leave a voicemail, or write to us at upgrade@lifehacker.com. We want to hear from you!See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

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How to Be a Successful Culture Critic, With William Evans and Omar Holmon

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