For the third year in a row, the Who What Wear beauty editors have tested nearly 1000 products and tools and whittled them down to a list of their top 100 items to shop. The team tested for efficacy, innovation, and lovability across seven categories: makeup, tools, fragrance, hair, skincare, nails, and body. Beauty Director<a href="https://www.instagram.com/erin_jahns/?hl=en"> Erin Jahns</a> is back on the pod to share her team’s findings, including four new special-recognition categories: Timeless Classic, Social Media Sensation, Worth the Investment, and High Impact, Low Price.
Read the full 2026 Who What Wear 100 Beauty Awards story<a href="https://www.whowhatwear.com/beauty/who-what-wear-100-beauty-awards-2026"> here</a>!
Watch this episode on our new<a href="https://www.youtube.com/@WhoWhatWearPodcast"> YouTube channel</a>, and be sure to subscribe!

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The Who What Wear Podcast: The 2026 Who What Wear 100 Beauty Awards

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