In this conversation, Seb Royce, Climate Conscious Creative Director, shares his journey from a traditional advertising background to a focus on sustainability in marketing. He discusses the evolution of digital advertising, his awakening to the importance of sustainability, and the challenges of transitioning to a more purpose-driven mindset. Seb emphasises the need for businesses to adopt long-term thinking and the importance of making a business case for sustainability. He also introduces his new initiative, Planet Partners, aimed at bridging the gap between climate science and communication.This episode is brought to you as always by The Digital Distillery. If you would like to get in touch with us you can head to our <a href='https://the-digital-distillery.com/podcasts/'>website</a> or email podcast@the-digital-distillery.com You can follow us on: <a href='https://www.facebook.com/thedigitaldistilleryconference/'>Facebook</a>, <a href='https://twitter.com/dd_conference?lang=en'>Twitter</a>, <a href='https://www.instagram.com/the_digital_distillery/?hl=en'>Instagram</a> & <a href='https://www.linkedin.com/company/the-digital-distillery-conference/?trk=similar-pages_result-card_full-click&originalSubdomain=de'>LinkedIn</a> Written, Produced & Engineered by Phil McDowell Executive Producer: Nadia Koski Project Leads: Dennis Kirschner

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[Green About Media] Climate Conscience with Seb Royce

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