Disney’s largest source of revenue is its theme parks and cruises. The people responsible for designing those attractions <a href="https://www.wsj.com/business/media/disney-cruise-rides-characters-imagineers-adventure-b5c03c1d?mod=WSJ_TJPOD">are the secretive Imagineers</a>. WSJ’s <a href="https://www.wsj.com/news/author/ben-fritz?mod=WSJ_TJPOD">Ben Fritz </a>reports that the company is spending $60 billion to create more Disney magic and it's up to the Imagineers to make it work. <a href="https://www.wsj.com/news/author/ryan-knutson?mod=WSJ_TJPOD">Ryan Knutson</a> hosts. 

Further Listening:
 - <a href="https://open.spotify.com/episode/2whnJGLjzqGI288XFr7CWd?si=20cb7f75bad4455a">Disney’s Big AI Dilemma</a><a href="https://open.spotify.com/episode/2whnJGLjzqGI288XFr7CWd?si=20cb7f75bad4455a"> </a>- <a href="https://open.spotify.com/episode/1RD0NJt4p5iUI8caXswEI3?si=39e4a87d3125484d">Disney Gets Into Gambling</a>


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Can $60 Billion Boost Disney's Theme Park Magic?

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