Jesse shares a story about helping his daughter use YNAB to plan her spending and save for an electric bicycle. The bike was $600, quite a big ticket item for a 9 year old, but together they came up with a plan and created a target in YNAB to assign money toward that goal each month. And when the day came a few months later to make the purchase... she didn't want it. The burning desire for the bike had passed, and the clarity of the tradeoffs she would have to make to buy it set in. At the end of the day, the bike wasn't worth it to her. That is the power of YNAB and delayed gratification. By saving for the bike first, she was able to learn whether it was in alignment with her priorities. Often when the initial desire for something hits, it overwhelms our sense of priorities. And when we use debt to shortcut the time delay it takes to save up for a thing, it not only obscures our priorities but it also robs us of the choice to not buy it when the smoke clears and our sense of priorities returns. Watch The Jesse Mecham Show on YouTube: <a href= "https://www.youtube.com/@jessemechamshow">https://www.youtube.com/@jessemechamshow</a> Got a question for Jesse? Send him an email: <a href="mailto:askjesse@ynab.com">askjesse@ynab.com</a> Sign up for a free 34-day trial of YNAB at <a href= "https://www.youneedabudget.com">www.youneedabudget.com</a> Follow YNAB on social media: Facebook: <a href= "https://www.facebook.com/ynabofficial/">@ynabofficial</a> Instagram: <a href= "https://www.instagram.com/ynab.official/">@ynab.official</a> Twitter/X: <a href="https://twitter.com/ynab">@ynab</a> Tik Tok: <a href= "https://www.tiktok.com/@ynabofficial?lang=en">@ynabofficial</a>

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