<div>‘Swifties’, as Taylor Swift’s fans are known across the world, are extremely dedicated to the cause, and often estimated to drive up local economies wherever they flock, and Chinese fans are no different. Swift didn’t perform in China on the latest global tour, but that didn’t stop more wealthy fans flying to Singapore to see her; or the less wealthy, going to cinemas in China to watch the Taylor Swift Eras Tour documentary – which has broken box office records in China.

All this got me thinking – how popular is American, and western, pop music in China in general? Is it considered mainstream, or something a bit more indie compared to Chinese pop? Is the language barrier a problem, or censorship?

On this episode I'm joined by two people very much in the know. Alex Taggart is Head of International at the music management company Outdustry, who has previously worked as a DJ and a Nightlife columnist in China. Jocelle Koh also works in the music industry and founded the media platform Asian Pop Weekly.

They tell me about Chinese opera-style covers of Adele and explain how an American missile system brought down K-Pop in China...

We also mention a range of our favourite viral videos featuring western pop in China. Links here:
<a href="https://www.xiaohongshu.com/explore/6616724a000000001b00dbb3?app_platform=ios&app_version=8.5&author_share=1&share_from_user_hidden=true&type=video&xsec_source=app_share&xsec_token=BBUBiOf7WBH5w6HAmj-yrx0POdLwqDqnjVzDrPQwr4i3k=&xhsshare=CopyLink&appuid=5fb65d050000000001001a52&apptime=1720000433">Vlogger Lorelei in Singapore</a>
<a href="https://www.instagram.com/tv/CjuLiJoDo_i/?igsh=MzRlODBiNWFlZA%3D%3D">Countryside Nicki Minaj</a>
<a href="https://www.instagram.com/tv/ChrFzFTpcwq/?igsh=MzRlODBiNWFlZA%3D%3D">'Low low low your boat'</a>
<a href="https://www.xiaohongshu.com/explore/649961e000000000130051b6?app_platform=ios&app_version=8.5&author_share=1&share_from_user_hidden=true&type=video&xsec_source=app_share&xsec_token=BBOLdvxKWYPXJwW-8pRYaU68RHu--cbHGKYjHiA2W8u_M=&xhsshare=CopyLink&appuid=5fb65d050000000001001a52&apptime=1721661797">Last Emperor Puyi dancing to Harry Styles</a>
<a href="https://www.youtube.com/watch?v=aptW79H-lww">Chinese opera Adele</a>
</div>


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