Have you ever fantasized about quitting your job, starting your own business, and finally doing something that feels 100% yours? It sounds amazing… until you remember that entrepreneurism also comes with risk, uncertainty, and about a million ways things can go sideways. <a href="https://www.growingself.com/what-does-it-take-to-be-an-entrepreneur">So what does it really take to be an entrepreneur?</a>
In this episode, I’m joined by Melissa Bernstein - entrepreneur, creative, author, mother of six, and co-founder of both the billion-dollar toy company Melissa & Doug and the wellness brand Lifelines. Melissa shares what it really takes to be an entrepreneur: the resilience to weather constant storms, the patience to love the process for years before you see results, and the clarity of purpose that keeps you moving forward when everything feels like it’s falling apart.
Episode Breakdown:
00:00 The Dream vs. Reality of Entrepreneurship
03:50 Start With Curiosity: Research Before You Launch
06:50 From Ingredients to Mission: Let Ideas Simmer
11:59 Resilience in Action: Setbacks, Copycats, and Mindset Shifts
18:22 The 3 Ps: Passion, Patience, and Purpose
20:46 Purpose Over Profit: Building a Legacy Brand
22:10 Patience Pays: A Decade to Real Traction
39:00 Openness to Experience: Beginner’s Mind and “New Eyes”
42:39 Protect Fragile Ideas: Share Only When the Vision Is Clear

As you listen, reflect with me: What’s the mission you feel so strongly that you couldn’t walk away from it, even if you tried? Do you love the process of what you want to create enough to stay with it for decades? And are you running toward something that lights you up, or just trying to escape something you don’t like?
If this conversation with Melissa got you thinking more deeply about your own path, I would love to help you take the next step. You can <a href="https://growingself.typeform.com/connect">schedule a free consultation</a> with me or a member of my team. It is a no-pressure chance to share what has been on your mind, whether that is growing in your career, clarifying your goals, or building more meaning into your work.
I believe everyone deserves support as they figure out what is next, and these free consultations are one way I can make that support accessible. My hope is that you leave our time together feeling more clear, more encouraged, and more confident about where you are heading.
And let’s not let the conversation stop here. I’m always sharing new insights, encouragement, and little growth tools on <a href="https://www.instagram.com/drlisamariebobby/">Instagram</a>, <a href="https://www.facebook.com/drlisabobby">Facebook</a>, and <a href="https://www.youtube.com/@DrLisaMarieBobby/">YouTube</a> - but what I really love is hearing from you. Your thoughts and questions often spark future episodes, so if something in this one lit a fire for you, let me know. <a href="https://forms.gle/zLfZfPomDgtQc1Jx8">Let’s talk!</a>
xoxo,
Dr. Lisa Marie Bobby
<a href="https://www.growingself.com/">Growing Self</a>

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What Does It Take to Be an Entrepreneur? Melissa Bernstein, Co-Founder of Melissa & Doug, on Business and Entrepreneurship | E476

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