<a href="https://mickiekennedy.com/" rel="noopener noreferrer" target="_blank">Mickie Kennedy</a>, PR expert and the founder of <a href="https://www.ereleases.com/" rel="noopener noreferrer" target="_blank">eReleases</a>, a leading press release distribution service, dives into why press releases aren’t just for the big boys, how to create the best one for maximum attention, and what to do in a damage-control setting, plus shares his “3% rule”, and explains how even local press can net BIG wins for your business.Mentioned in this episode:The Puppet Masters Playbook is available now at https://www.amazon.com/dp/B0DXB4VKBH<a href="https://the-action-catalyst.captivate.fm/puppetmastersplaybook">Puppet Masters Playbook / Jonathan Graves</a>

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