<h3>Episode 92 – "The LinkedIn Revolution with Jodie Goodchild"</h3><h4></h4><p>In this episode, we chat with the amazing Jodie Goodchild about how LinkedIn has become a must-have tool for professionals and businesses. Whether you’re working for a company, running your own business, or leading a big team, LinkedIn can help you build your brand and generate leads. And Jodie can help YOU do it.</p><p></p><h4>What We Covered:</h4><p></p><ul><li><strong>Why LinkedIn matters</strong>:</li><li class="ql-indent-1">LinkedIn isn’t just an online CV anymore – it’s a powerful business tool.</li><li class="ql-indent-1">The huge boost in LinkedIn activity, especially post-pandemic.</li><li class="ql-indent-1">1 billion members, 200 million daily users, and 1 million posts per day!</li><li><strong>Creating a Great LinkedIn Profile</strong>:</li><li class="ql-indent-1">Get a professional headshot (check out <a href="https://www.linkedin.com/in/pennyplimmer/">Penny Plimmer </a>and<a href="https://www.linkedin.com/in/laurie-jeffery-353bab21a/"> Laurie Jeffery</a> for great photography).</li><li class="ql-indent-1">Write an engaging Headline and an About Me section that stands out.</li><li class="ql-indent-1">Make sure your contact info is easy to find.</li><li><strong>Connecting and Engaging Like a Pro</strong>:</li><li class="ql-indent-1">The right way to send connection requests without being salesy.</li><li class="ql-indent-1">Avoid the dreaded “pitch slap” – be genuine and human.</li><li class="ql-indent-1">Use LinkedIn’s search to find and engage with relevant content.</li><li><strong>Posting Great Content</strong>:</li><li class="ql-indent-1">Share valuable, educational content, not just personal stuff.</li><li class="ql-indent-1">Aim for 2-3 posts per week to keep your profile active.</li><li class="ql-indent-1">Engage with others’ posts to build a genuine network.</li><li><strong>Boosting Your Content with LinkedIn’s Algorithm</strong>:</li><li class="ql-indent-1">Understand how LinkedIn boosts quality content.</li><li class="ql-indent-1">Be consistent and mix up your LinkedIn activities for better results.</li><li><strong>Handy Tips and Tools</strong>:</li><li class="ql-indent-1">Use LinkedIn’s scheduling feature for your posts.</li><li class="ql-indent-1">Try tools like Canva for creating eye-catching posts.</li><li class="ql-indent-1">Keep your brand message and tone consistent.</li><li><strong>Resources and Support</strong>:</li><li class="ql-indent-1">Check out <a href="https://app.heartbeat.chat/thelinkedinrevolution/invitation?code=587A36">Jodie Goodchild’s LinkedIn Revolution Community</a> for more tips and support.</li><li class="ql-indent-1">Look out for Jodie’s book: “The LinkedIn Revolution: The Future of Sales and Marketing.”</li></ul><p></p><h4>Connect with Our Guests:</h4><ul><li><strong>Jodie Goodchild</strong>:</li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/jodiegoodchild/">LinkedIn</a></li><li class="ql-indent-1"><a href="https://www.instagram.com/jodiegoodchild_/">Instagram</a></li><li class="ql-indent-1"><a href="https://jodiegoodchild.com/">Website</a></li><li class="ql-indent-1"><a href="https://www.tiktok.com/@jodiegoodchild_?lang=en">TikTok</a></li><li><strong>Steve O’Neill</strong>:</li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/steve-oneill-sondev/">LinkedIn</a></li><li class="ql-indent-1"><a href="https://sondevelopment.com/">Website</a></li><li class="ql-indent-1"><a href="https://www.instagram.com/sondevelopment/">Instagram</a></li><li><strong>Other Great LinkedIn people who do it really well</strong>:</li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/kirsty-gray-77999343/">Kirsty Gray</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/maxxshore/">Max Shore</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/sysode/">Reece Matthews</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/danielpriestley/">Daniel Priestley</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/rstevensonuk/">Ross Stevenson</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/steve-the-goat-of-sales-skills-development/">Steve Reeve</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/walkerhelen/">Helen Walker</a></li><li class="ql-indent-1"><a href="https://www.linkedin.com/in/hayley-jones-bfp-aca/">Hayley Jones</a></li></ul><h4>Get in Touch:</h4><ul><li>Visit <a href="http://sondevelopment.com/">sondevelopment.com</a> to learn more about what we do.</li><li>Follow us on <a href="https://www.instagram.com/sondevelopment/">Instagram</a> and <a href="https://www.linkedin.com/in/steve-oneill-sondev/">LinkedIn</a>.</li><li>Subscribe to Sharp Podcast on <a href="https://podcasts.apple.com/us/podcast/sharppodcast/id1207039552">Apple Podcasts</a>, <a href="https://open.spotify.com/show/20tosYu72e3l1l9BC1ayow">Spotify</a>, and <a href="https://www.youtube.com/@sharppodcast8594/videos">YouTube</a>.</li></ul><h4>Support Our Podcast:</h4><ul><li>Rate or subscribe on Apple Podcasts.</li><li>Subscribe on Spotify.</li><li>Watch and listen on YouTube.</li></ul><p>Thanks so much for listening. If we help you BE BETTER at what you do, it’s all been worth it!</p>

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