FieldLark AI: <a href="https://fieldlark.ai/" rel="noopener noreferrer" target="_blank">https://fieldlark.ai/</a>Advancing Eco Agriculture: <a href="https://advancingecoag.com/" rel="noopener noreferrer" target="_blank">https://advancingecoag.com/</a>Regenerative Agriculture Podcast: <a href="https://advancingecoag.com/podcasts/" rel="noopener noreferrer" target="_blank">https://advancingecoag.com/podcasts/</a><a href="https://futureofagriculture.com/episode/foa-386-challenging-assumptions-about-regenerative-agriculture-with-john-kempf" rel="noopener noreferrer" target="_blank">FoA 386: Challenging Assumptions About Regenerative Agriculture With John Kempf</a>Today we’re joined by John Kempf, founder of Advancing Eco Agriculture. John first joined me on the podcast two years ago for episode 386 titled “Challenging Assumptions About Regenerative Agriculture”. That episode was widely shared and provided me with a ton of interesting feedback. So I was eager to bring John back on especially to discuss this new AI regenerative agronomist tool they’ve launched which is called FieldLark AI. As I hoped, John and I also get somewhat philosophical about technology use and ethics, and we talk about a separate but similar project he has taken on of building a digital clone of his knowledge and expertise. We talk about what that process looked like and how he’s using Digital Clone John in his daily life. And you agronomy nerds definitely will want to stick around to the end because we talk about some fascinating insights about nitrogen that John and the AEA team have been helping their customers take advantage of.&nbsp;First though, let me read some background here about John because I think it’s fascinating and it really informs his perspective and his focus with AEA.&nbsp;John Kempf is an entrepreneur, speaker, podcast host, leading crop health consultant, and designer of innovative soil and plant management systems. He founded Advancing Eco Agriculture in 2006 and serves as Chief Vision Officer and Executive Board Chairman.In the early 2000s, Amish farmer John Kempf was on a quest to save his family’s fruit and vegetable farm in Northeast Ohio. After years of intensive pesticide use, pest and disease pressure was unmanageable and unaffected by continued chemical applications. This resulted in an almost total loss three years in a row.&nbsp;After years of extensive agronomic research, first-hand growing experience, and close mentorship John found new crop management methods. The practices he discovered and the products he created were the beginnings of Advancing Eco Agriculture.

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