Join Misty Lynch and Lora Weaver as they break down the realities of event-driven businesses and share actionable strategies for entrepreneurs and small business owners. This episode covers practical advice on building memorable experiences, money management, and the power of authentic connection.<ul><li>How Lora Weaver transitioned from dance competitions to founding Happily Ever Expo and Her Connected conference</li><li>The financial realities and money beliefs entrepreneurs face when starting and growing an events business</li><li>Strategies for maximizing vendor and attendee engagement (even with a limited budget)</li><li>Smart approaches to vendor mix, pricing, and keeping conferences relevant to today’s trends</li><li>Common mistakes small business owners make at expos—and how to stand out and maximize ROI</li></ul>Where to find Lora WeaverWebsites: <a href="http://happilyeverexpo.com/" target="_blank" rel="noreferrer noopener">happilyeverexpo.com</a> and <a href="http://herconnected.com/" target="_blank" rel="noreferrer noopener">herconnected.com</a>Instagram: <a href="https://www.instagram.com/happilyeverexpo/?hl=en" target="_blank" rel="noreferrer noopener">@happilyeverexpo</a> and <a href="https://www.instagram.com/itsherconnected/?__d=1utm_sourceig_embed" target="_blank" rel="noreferrer noopener">@itsherconnected </a>LinkedIn: <a href="https://www.linkedin.com/in/lorawe" target="_blank" rel="noreferrer noopener">linkedin.com/in/lorawe</a><a href="http://emotiondrivenfinance.com/" target="_blank" rel="noreferrer noopener"></a>Where to find Misty Websites: <ul><li><a href="https://mistylynch.com" target="_blank" rel="noreferrer noopener">mistylynch.com</a></li><li><a href="https://soundviewfinancialadvisors.com/" target="_blank" rel="noreferrer noopener">soundviewfinancialadvisors.com</a></li></ul>

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