Ish sits down with Car Dealership Guy (CDG) — the anonymous Twitter account turned media mogul of the auto industry. What started as a pseudonymous experiment to blow off steam has evolved into a trusted, fast-scaling content empire serving 50,000+ car dealers and generating millions in sponsorship and service revenue. From bootstrapped marketing stunts to becoming the most trusted voice in auto — this is a masterclass in audience-first building, owning a niche, and turning trust into a business moat. In this episode, you’ll learn: - How CDG went from tweeting car-buying tips to owning one of the most influential media platforms in auto retail - The $1M+ business model behind newsletters, podcasts, live shows, and service partnerships - Why content velocity and quality matter more than ever in the AI era - His exact strategy for turning followers into customers and sponsors - How his small 6-person full-time team runs 14+ content channels - The real advice car buyers need to know before hitting the dealership - How to scale from creator → media company without losing your voice or vision Where to Find Yossi:  https://www.dealershipguy.com/ https://www.linkedin.com/company/cardealershipguy https://x.com/GuyDealership https://www.youtube.com/@CarDealershipGuyFollow Ish <a href='https://www.instagram.com/ishverduzco/?hl=en'>Instagram</a> <a href='https://x.com/ishverduzco'>X</a> <a href='https://www.linkedin.com/in/caleb-hodgson/'>Linkedin</a> <a href='https://www.internetempires.com/'>Website</a> <a href='https://www.youtube.com/channel/UCxaucYNDEVRzvvWj3k2GmcQ'>Subscribe to Internet Empires on YouTube</a>

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