We talk with Matthew Guest, a first-time startup founder and intensive care doctor from Melbourne, who co-created one of the <a href= "https://www.indiegogo.com/projects/snowcap-biohackers-cold-plunge-made-convenient#/"> most buzzworthy cold plunge products</a> to hit Indiegogo. What started as a text message turned into a fully patented, thermoelectric-powered portable ice bath that’s shaking up the world of cold therapy. You’ll learn: <ul> <li dir="ltr" aria-level="1"> Why warm climates inspired their portable cold plunge tech </li> <li dir="ltr" aria-level="1"> How they chose thermoelectric over refrigerant cooling </li> <li dir="ltr" aria-level="1"> The emotional rollercoaster leading up to launch </li> <li dir="ltr" aria-level="1"> Why pricing and product iteration are critical during crowdfunding </li> </ul> If you're thinking about crowdfunding your own physical product, this interview is a must-watch. Resources and Tools Mentioned: <ul> <li dir="ltr" aria-level="1"> <a href= "https://www.crowdcrux.com/coaching">Book a coaching call</a> </li> <li dir="ltr" aria-level="1"> <a href= "http://www.crowdcrux.com/newsletter">Subscribe for Weekly Crowdfunding Tips</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://www.crowdcrux.com/fulfillrite">Fulfillrite:</a> Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment <a href="https://www.fulfillrite.com/checklist">checklist</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://www.crowdcrux.com/kickstarter">FREE Kickstarter Course</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://www.crowdcrux.com/67">The 67 Day Rule book</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://www.indiegogo.com/projects/snowcap-biohackers-cold-plunge-made-convenient#/"> Snowcap: Biohackers’ Cold Plunge, Made Convenient on Indiegogo</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://clearwatericebaths.com/">Clear Water Wellness</a> </li> <li dir="ltr" aria-level="1"> <a href= "https://www.instagram.com/snowcap_official/">Snowcap on Instagram</a> </li> </ul>

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EP #525 The Framework Behind a $633,657 Indiegogo Launch | Snowcap

Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

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