Today, it's my pleasure to welcome Jeff Umbro to the show. Jeff is the CEO of The Podglomerate, and helps brands and independent podcasters foster their ideas through conception,&nbsp;development, production, and distribution. This includes monetization through ad sales,&nbsp;premium content, and live events.&nbsp;Jeff's most recent project saw him as the Executive Producer of <a href="https://podnews.net/podcast/ia28h#all" rel="noopener noreferrer" target="_blank">Missing Pages</a>,&nbsp;a Podglomerate original that used a host of marketing tactics and initiatives to take it from launch to a hugely successful project.&nbsp;We'll be chatting about that and more in this episode, including:<ul><li>how his background at a book company prepared him for the podcasting space</li><li>why the best podcast ideas can come from secondary topics</li><li>how holistic marketing remains key</li><li>the recent pushback on buying downloads on mobile games</li></ul> Connect with Jeff and The Podglomerate:<ul><li><a href="https://thepodglomerate.com/" rel="noopener noreferrer" target="_blank">The Podglomerate</a></li><li><a href="mailto:listen@thepodglomerate.com" rel="noopener noreferrer" target="_blank">Email</a></li><li><a href="https://twitter.com/JeffUmbro" rel="noopener noreferrer" target="_blank">Jeff on Twitter</a></li></ul> Mentioned in this episode:<ul><li><a href="https://www.dailydot.com/upstream/podcasting-state-of-the-union/">The Podcasting State Of the Union</a></li></ul> Support the show: <a href="https://podchat.supercast.com/" rel="noopener noreferrer" target="_blank">Become a Premium Member</a> for ad-free early access, exclusive live streams, and more.Contact me:&nbsp;<a href="mailto:danny@dannybrown.me" rel="noopener noreferrer" target="_blank">danny@dannybrown.me</a><h4>Products I use for Pod Chat</h4>Note: these contain affiliate links, so I may get a small percentage of any product you buy/use when using my link.My equipment:<ul><li><a href="https://www.shure.com/en-GB/products/microphones/sm7b" rel="noopener noreferrer" target="_blank">Shure SM7B dynamic mic</a></li><li><a href="https://amzn.to/3geVL2w" rel="noopener noreferrer" target="_blank">Motu M2 Audio Interface</a></li><li><a href="https://amzn.to/3JUtJVn" rel="noopener noreferrer" target="_blank">Sony MDR-7506 Studio Monitor Headphones</a></li><li><a href="https://www.elgato.com/en/wave-mic-arm-lp" rel="noopener noreferrer" target="_blank">Elgato Wave Mic Arm Low Profile</a></li></ul> Recommended resources:<ul><li><a href="https://www.captivate.fm/signup?ref=dannybrown2" rel="noopener noreferrer" target="_blank">Captivate.fm</a></li><li><a href="https://www.aweber.com/easy-email.htm?id=513434" rel="noopener noreferrer" target="_blank">Aweber email marketing</a></li><li><a href="https://boomcaster.com/?fpr=danny16" rel="noopener noreferrer" target="_blank">Boomcaster remote interviewing</a></li><li><a href="https://poddin.io" rel="noopener noreferrer" target="_blank">Poddin transcripts</a></li><li><a href="https://reel.so/?via=3DW0OVDL" rel="noopener noreferrer" target="_blank">Reel.so audiogram creator</a></li></ul> Mentioned in this episode:Get your daily podcasting newsletter with PodnewsPod Chat is sponsored by Podnews - get a daily email with all the latest news about podcasting. It's free at <a href="https://podchat.ca/getpodnews" target="_blank">podnews.net</a>.

From jobs across the industry to events and conferences, you'll find the latest podcasting info in the daily newsletter.

You can add <a href="https://podchat.ca/getpodnews" target="_blank">podnews.net</a> to your daily briefing on your smart speaker too - just search for it in your smart speaker app.<a href="https://podchat.ca/getpodnews"> Visit Podnews</a>Enjoy Pod Chat? Leave a review or rating on your preferred app and show the world you care!Did you know every time Pod Chat gets a new review, a baby podcaster takes their first steps? Help a baby podcaster walk today, by leaving a 5-star rating or review on the likes of Apple Podcasts, Spotify, and more. Just head on over to <a href="https://podchat.ca/review" target="_blank">podchat.ca/review</a> and do your magic - these little feet are counting on you! <a href="https://podchat.ca/review">Review the show</a> This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy Chartable - https://chartable.com/privacy Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

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