My guest on this episode of the podcast is <a href="https://www.linkedin.com/in/rishabhmjain/">Rishabh Jain</a>, the CEO and co-founder of <a href="https://www.fermatcommerce.com/">FERMÀT Commerce</a>, an eCommerce advertising optimization platform. Rishabh most recently joined the podcast in June for an <a href="https://mobiledevmemo.com/podcast-mdm-mailbag-2-with-rishabh-jain/">episode of the MDM Mailbag</a>.In this episode, Rishabh and I discuss the impact of chatbot discovery on eCommerce sales, including over Black Friday. Among other things, we speak about:<ul><li>The current state of AI search with respect to eCommerce, and how are chatbots are influencing eCommerce purchases now</li><li>The likely trajectory of "agentic commerce" over the next 12-18 months</li><li>How eCommerce retailers are adapting to chatbots and other forms of AI search</li><li>ChatGPT&#39;s Instant Checkout and whether that reflects a durable business opportunity for OpenAI or other companies</li></ul>Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:<ul><li><a href="https://webshop.xsolla.com/home?utm_source=content-syndication&utm_medium=infuencer&utm_campaign=webshop2025&utm_content=MDMPod">⁠Xsolla⁠</a>. With the Xsolla Web Shop, you can create a direct storefront, cut fees down to as low as 5%, and keep players engaged with bundles, rewards, and analytics.</li><li><a href="https://www.incrmntal.com/">⁠INCRMNTAL⁠⁠⁠</a>. True attribution measures incrementality, always on.</li><li><a href="https://www.universalads.com/">⁠Universal Ads⁠</a> is Comcast’s self-serve TV ads platform that lets you launch campaigns in minutes across premium inventory from NBC, Paramount, Warner Bros. Discovery, Roku, and more.</li></ul>Interested in sponsoring the Mobile Dev Memo podcast? Contact <a href="mailto:ari@marketecture.tv">⁠⁠Marketecture⁠⁠</a>.The Mobile Dev Memo podcast is available on:<ul><li><a href="https://podcasts.apple.com/us/podcast/mobile-dev-memo-podcast/id1423753783" target="_blank" rel="noreferrer noopener">Apple Podcasts</a></li><li><a href="https://open.spotify.com/show/0RCsc3OW1p9jH5YC0qQTp0?si=jgSk98sURta7aWBpjkTpXg" target="_blank" rel="noreferrer noopener">Spotify</a></li></ul>

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Season 6, Episode 20: Are chatbots driving eCommerce sales? (with Rishabh Jain)

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