Forget social media; if you want to drive traffic, newsletters are where it’s at. Seriously, I’ve been crunching the numbers and guess what? My newsletter is pulling in way more visitors than my half-hearted attempts at tweeting or posting on Facebook. Yeah, shocking, I know. It’s like trying to catch a fish with a toothpick when you could just use a net, right? So, in this episode, we’ll look at why newsletters are the real MVPs of traffic generation, sharing some juicy stats and personal tales that’ll have you reconsidering your social media obsession. Buckle up, because we’re about to turn your traffic woes into wows!I also share some behind the scenes of a future episode.<h2>Takeaways:</h2><ul><li> A newsletter is like a Swiss Army knife for driving traffic; social media is just a flimsy butter knife. </li><li> Crazy thought: newsletters give you more bang for your buck than social media ever will, who knew?! </li><li> Social media might be fun for scrolling, but newsletters actually get people to click and engage. </li><li> Turns out, people prefer their marketing via email rather than social media, shocking right? </li><li> If you're still chasing social media likes, maybe it's time to rethink your strategy and join the newsletter revolution. </li><li> Newsletters allow for better audience segmentation, making it easier to deliver personalized content that actually resonates. </li></ul> <h2>Links referenced in this episode:</h2>School of Podcasting<a href="https://schoolofpodcasting.com" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com</a>Audience Survey<a href="https://schoolofpodcasting.com/survey25" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com/survey25</a>SOP Episode on UTM<a href="https://schoolofpodcasting.com/896" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com/896</a>Dave's Newsletter<a href="https://podcastingobservations.com" rel="noopener noreferrer" target="_blank">podcastingobservations.com</a><a href="https://schoolofpodcasting.com/newsletter" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com/newsletter</a><a href="https://schoolofpodcasting.com/daily" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com/daily</a>Gary Arndt Everything Every Daily<a href="https://everything-everywhere.com/" rel="noopener noreferrer" target="_blank">https://everything-everywhere.com/</a>Gary Interviewed on the School of Podcasting<a href="https://schoolofpodcasting.com/how-gary-arndt-adopted-the-audience-growth-strategy-from-the-movie-industry/" rel="noopener noreferrer" target="_blank">https://schoolofpodcasting.com/how-gary-arndt-adopted-the-audience-growth-strategy-from-the-movie-industry/</a>Podnews Report Card<a href="https://podnews.net/report-card" rel="noopener noreferrer" target="_blank">podnews.net/report-card</a>Leave Dave a Review<a href="https://podcasts.apple.com/us/podcast/school-of-podcasting-podcast-tips-to-plan-launch/id83653087" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com/apple</a>Captivate Media Hosting No Payments 'Till April<a href="https://supportthisshow.com/captivate" rel="noopener noreferrer" target="_blank">supportthishow.com/captivate</a>Podcast Marketing Trends Survey (Please Fill Out)<a href="https://podcastmarketingacademy.typeform.com/to/DR7WmJbF" rel="noopener noreferrer" target="_blank">https://podcastmarketingacademy.typeform.com/to/DR7WmJbF</a>Paul Gowder Email Tips<a href="https://www.paulgowder.com/" rel="noopener noreferrer" target="_blank">https://www.paulgowder.com/</a>Liz Wilcox Email Templates<a href="https://lizwilcox.com/" rel="noopener noreferrer" target="_blank">https://lizwilcox.com/</a><a href="https://geni.us/jab-jab-jab" rel="noopener noreferrer" target="_blank">Jab, Jab, Jab, Right Hook Book</a> From Gary V.Mentioned in this episode:I'd Love To Meet You - Here is Where I Will BeI will be manning the Podpage booth at Podcast Movement in Chicago and Dallas. For more information go to www.schoolofpodcasting.com/where

If you would like to me speak at your even (on or offline) go to www.schoolofpodcasitng.com/contact<a href="https://school-of-podcasting.captivate.fm/where">Where Will I Be?</a>Question of the Month: Let's Talk AIForm a listener, are you using AI, if so what tools, what do you create, and do you spend more time tweaking the results that it would be quicker to just do it yourself? Go to www.schoolofpodcasting.com/quesiton and I need your answer by 3/21.
Be sure to tell us a little bit about your show and provide your website address<a href="https://school-of-podcasting.captivate.fm/qotm">Question of the Month</a>What Does Worry Free Podcasting Look Like?It means not having to worry about buying the wrong equipment.
It means not worrying about wasting your money - you can cancel anytime during your first 30 days and get your money back.
It means getting one-on-one coaching with a TEACHER who wants you to learn and grow and not upsell you on 20 more products. 
You can do this. I help podcasters. It's what I do, and I can't wait to see what we do together.<a href="https://school-of-podcasting.captivate.fm/start">School of Podcasting</a>

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