<h2>I Love Howard Stern</h2><p>I'm a huge fan of Howard Stern and have listened to him for decades. About five years ago, he said something that I didn't hear because I became very inconsistent in listening to him when he became very inconsistent in his schedule. His recent contract will have him broadcasting once a week, which, to me, just says, "Why not just retire?" This is how you lose your audience, though.</p><h2>How to Lose Your Audience</h2><p>I realized that some people like to talk about politics, and that is your choice, but just realize when you do, you're going to lose about 50% of your audience. This wasn't new to Howard. He would voice his opinion and explain who he endorsed for a candidate, etc., but there are politics and then there are far politics. By that, I mean far left and far right. When you go into far left or far right politics, you're going to lose a tremendous amount of your audience.</p><h2>Be a Sore Loser</h2><p>Then, throw on top of it that, when his candidate didn't win, he told his audience something that I still can't believe he said. If you want to lose your audience, follow Howard's strategy here, and you will.</p><p>Want to GROW Your Audience?</p><p>If you need help planning, launching, or growing your show, check out the <strong><a href="https://community.schoolofpodcasting.com" rel="noopener noreferrer" target="_blank">School of Podcasting</a></strong>. If you have a show and you're frustrated by it's lack of growth, check out <strong>Fix My Podcast.</strong></p><p>Takeaways:</p><ul><li>Podcasting gives us the freedom to say what we want, but watch your back.</li><li>Consequences are real, and sometimes they hit harder than a bad hangover.</li><li>Talking politics in your podcast? Yeah, that might just lose half your listeners.</li><li>Howard Stern's audience dropped because he told Trump voters he hated them. Oops.</li><li>Staying neutral is key, unless you want to alienate half of your audience.</li><li>Remember, the Internet never forgets, so think before you hit publish.</li></ul><br/><br/><br/>This podcast uses the following third-party services for analysis: <br/><br/>OP3 - https://op3.dev/privacy

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