Are psychedelics the next big thing? Psychedelics include the drugs LSD, magic mushrooms, peyote, and often ketamine and MDMA too, among others. And some of these drugs have a history of spiritual practice spanning millennia. Then many of these drugs became synonymous with hippies and 60s and 70s counterculture.  But now, psychedelics have new cheerleaders: tech bros and CEOs. So why the rebrand? To get into it all, Brittany is joined by <a href="https://www.tiu.ac.jp/etrack/faculty/maxim-tvorun-dunn/"target="_blank" >Maxim Tvorun-Dunn</a>, PhD candidate at the University of Tokyo, and <a href="https://www.nytimes.com/by/emma-goldberg"target="_blank" >Emma Goldberg</a>, business reporter at the New York Times, to discuss what it means that these drugs are getting championed – and sometimes financially backed – by the tech elite, and how might that affect our culture’s relationship with psychedelics. This episode originally aired on March 24, 2025. Interested in hearing more of Brittany's series "Losing My Religion?" Check out these episodes: <a href="https://www.npr.org/2025/03/17/1263527059/its-been-a-minute-wellness-spirituality-religion"target="_blank" >Goodbye, church... Hello, Wellness Industrial Complex!</a><a href="https://www.npr.org/2025/03/31/1263527067/manifestation-internet-lucky-girl-syndrome"target="_blank" >Am I a god?! Why "manifesting" your reality is easier than ever</a>  Support Public Media. Join NPR Plus. Follow Brittany on Instagram: @bmluseFor handpicked podcast recommendations every week, subscribe to NPR’s Pod Club newsletter at <a href="http://npr.org/podclub"target="_blank" >npr.org/podclub</a>. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for sponsorship and to manage your podcast sponsorship preferences. <a href="https://www.npr.org/about-npr/179878450/privacy-policy">NPR Privacy Policy</a>

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Tech bros think psychedelics are the new wave. But what's behind the push?

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