Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer).Read a transcript of this episode:&nbsp;<a href="https://mastersofscale.com/" rel="noopener noreferrer" target="_blank">https://mastersofscale.com</a>Subscribe to the Masters of Scale weekly newsletter:&nbsp;<a href="https://mastersofscale.com/subscribe" rel="noopener noreferrer" target="_blank">https://mastersofscale.com/subscribe</a>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

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Focus on the scale that your customers can’t see, w/Land O'Lakes CEO Beth Ford

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