A nylon stocking filled with sawdust that grows grass for hair launched one of the most successful toy companies in the world. Ronnen Harary, co-founder of Spin Master and co-creator of Paw Patrol, talks about his book No Experience Necessary with EconTalk's Russ Roberts. Harary traces his journey from selling grass-growing novelty heads at 23, through Devil Sticks and Air Hogs, to building Bakugan and Paw Patrol into global franchises touching the lives of millions of children. Along the way, he reflects on the artistry of commercial creation and what it means to build something that outlives its founders. The conversation closes on the eternal magic of toys and our childhoods.

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From Sawdust to Paw Patrol: The Spin Master Story (with Ronnen Harary)

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