“I Don’t Think Photography Will Survive — But I Will.” ___________Erik Almas is a legendary photographer known for his cinematic composites and emotionally rich commercial work. With a career spanning 25 years, he’s shot global campaigns for brands like Audi and Pfizer — but beneath the surface lies a deeper story about artistic identity, mentorship, burnout, and the search for meaning.In this intimate and revealing conversation, Erik unpacks how the industry has changed, why he stepped beyond photography, and what legacy really means when everything fades.Things we discussed:<ul><li>The one photo that changed Erik’s entire career</li><li>How mentorship shaped him — and why it’s missing today</li><li>What “finding your voice” actually means as a photographer</li><li>Why commercial photography is shrinking — and what to do about it</li><li>How AI is changing everything (and why being real matters more than ever)</li><li>What Erik would create if no one was watching</li></ul>Find Erik's work on his platforms:Website: <a href='https://www.erikalmas.com/'>https://www.erikalmas.com/</a> Instagram: <a href='https://www.instagram.com/erikalmas/?hl=en'>@erikalmas</a>___________________________________________________________________<a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2148781/open_sms">Message me, leave a comment and join in the conversation!</a>Thank you for listening and for being a part of this incredible community. You can also watch this episode on my YouTube channel (link below) where I also share insights, photography tips and behind-the-scenes content on my channel as well as my social media, so make sure to follow me on Instagram, Twitter, Threads and TikTok or check out my website for my complete portfolio of work. YouTube: <a href='https://www.youtube.com/channel/UCWuBeURQHe6OeL30kZRfYPg'>www.youtube.com/@mattyj_ay</a> Learn with me <a href='https://mattjacobphotography.com/learn'>https://mattjacobphotography.com/learn</a> My Newsletter <a href='https://mattjacobphotography.com/newsletter'>https://mattjacobphotography.com/newsletter</a> Website: <a href='https://mattjacobphotography.com/'>www.mattjacobphotography.com</a> Socials: IG | X | TikTok | Threads | YouTube | <a href='https://www.instagram.com/mattyj_ay/'>@mattyj_ay</a> yoreh. <a href='https://yoreh.co'>www.yoreh.co</a>

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The Hidden Cost of Chasing Success in Photography: What They Don’t Tell You - Erik Almas, E89

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