Summary:Bryan Charter discusses his journey in founding SuSy, a company focused on improving energy efficiency in homes. He shares insights on the barriers to sustainable housing, the importance of return on investment, and the role of technology in facilitating energy efficiency. Bryan emphasizes the significance of a diverse founding team and the impact of awards on business recognition. He also explores future trends in sustainable housing and the need for economic drivers to encourage homeowners to invest in energy-efficient solutions.Chapters:00:00 Introduction to Bryan Charter and SuSy02:20 Bryan's Career Journey and Entrepreneurial Spirit04:19 The Birth of SuSy: Addressing the Climate Crisis05:42 Challenges in Energy Efficiency and Consumer Engagement09:36 Understanding ROI in Sustainable Home Improvements12:34 The Role of Heat Pumps and Market Dynamics16:02 Enhancing Energy Efficiency Ratings with Data19:06 The Importance of Small Steps in Retrofitting21:51 Building a Diverse Team for Business Growth26:23 Hiring and Scaling the Business30:08 Impact of Awards on Business Credibility32:32 Future Trends in Sustainable Housing and Green Technologywww.linkedin.com/in/bryan-charter/www.susy.house/

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The Journey of SuSy: A Sustainable Vision with Bryan Charter

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