<p>In this episode of Across The Funnel, host <a href="https://www.linkedin.com/in/adilsaleh" rel="noopener noreferrer">Adil Saleh</a> sits down with <a href="https://www.linkedin.com/in/deanc23" rel="noopener noreferrer">Dean Curtis</a>, CEO of <a href="https://ingage.io/" rel="noopener noreferrer">Ingage</a>, to explore how SaaS and GTM teams should think about AI with clear ROI guardrails, why “vibe-coded” prototypes rarely replace core systems without strategy, and how staying ruthlessly specific about your ICP sharpens positioning in noisy categories; Dean breaks down tying every software purchase to a metric that maps to real money (close rate, deal size, time-to-value), the practical path from onboarding to adoption through training and iteration loops, and how a customer health index plus multi-channel communication helps teams spot churn risk early while partners and “better together” integrations increase account stickiness. </p>


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Ep # 175: Turning Sales Content Into a Sales System: The “In-Home” Playbook ft. Dean Curtis (CEO, Ingage)

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