<p>The rise of sports as a driver in streaming, NBC&#39;s big 2026, and Netflix&#39;s live reality moves. Plus: our TV picks. [Downstream+ subscribers also get: ESPN and WB&#39;s solid branding decisions and Fox&#39;s smart strategy.]</p>
 <h4>This episode of Downstream is sponsored by:</h4> <ul>
<li><a href="https://factormeals.com/downstream50off">Factor</a>: Healthy, fully-prepared food delivered to your door.</li>
</ul>
<h4 style='display: inline;'>Guest Starring:</h4> <p style='display: inline;'><a href='http://www.relay.fm/people/willcarroll'>Will Carroll</a></p>
<h4>Links and Show Notes:</h4> <p>TV Picks:</p>

<ul>
<li>Will: Top Chef (Peacock)</li>
<li>Jason: Long Way Home (Apple TV+)</li>
</ul>
 <h5><a href='https://relay.fm/downstream/join'>Get Downstream+ and don't miss a segment!</a></h5> <h5><a href='https://relay.fm/downstream/feedback'>Submit Feedback</a></h5> <h5><a href="https://www.hollywoodreporter.com/business/business-news/nbcuniversal-2025-upfront-preview-mark-marshall-1236210292/" target="_blank">NBCUniversal 2025 Upfront Preview From Ads Chief Mark Marshall</a></h5> <h5><a href="https://areyouwatchingthis.com/" target="_blank">Are You Watching This?!</a></h5> <h5><a href="https://www.hollywoodreporter.com/tv/tv-news/netflix-star-search-live-competition-show-1236216954/" target="_blank">Netflix Revives ‘Star Search’ as Live Competition Show</a></h5> <h5><a href="https://arstechnica.com/gadgets/2025/05/netflix-will-show-generative-ai-ads-midway-through-streams-in-2026/?utm_brand=arstechnica&utm_social-type=owned&utm_source=mastodon&utm_medium=social" target="_blank">Netflix will show generative AI ads midway through streams in 2026 - Ars Technica</a></h5> <h5><a href="https://undertheknife.substack.com/" target="_blank">(11) Under The Knife | Will Carroll | Substack</a></h5> <h5><a href="https://www.ntangible.co/" target="_blank">NTANGIBLE</a></h5>

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