Hilton accelerates its global luxury expansion, Boom Supersonic leverages AI demand to fuel its aviation timeline, and Expedia steps deeper into the experiences market with its acquisition of Tiqets. 
On today’s Skift Daily Briefing, <a href="https://www.linkedin.com/in/sarahdandashy/">Sarah Dandashy</a> breaks down how Hilton is positioning itself for the next wave of high-end travel, why Boom’s new turbine business could speed up the return of supersonic flight, and what Expedia’s latest deal means for the future of tours, attractions, and full-trip retail.

This episode is brought to you by <a href="https://advertising.amazon.com/">⁠⁠⁠⁠⁠⁠⁠Amazon!⁠⁠⁠⁠⁠⁠⁠</a> To learn more, go to <a href="https://advertising.amazon.com/">⁠⁠⁠⁠⁠⁠⁠advertising.amazon.com⁠⁠⁠⁠⁠⁠⁠</a>

Articles Referenced: 
<ul>
 <li><a href="https://skift.com/2025/12/10/hilton-execs-bet-on-luxury-as-wealthy-travelers-fuel-global-boom/">Hilton Execs Bet on Luxury as Wealthy Travelers Fuel Global Boom</a></li>
 <li><a href="https://skift.com/2025/12/10/boom-supersonic-enters-ai-market-with-new-turbine-engine-deal/">Boom CEO: Powering AI Data Centers Will Speed Path to Supersonic Flights</a></li>
 <li><a href="https://skift.com/2025/12/10/expedia-agrees-to-buy-experiences-platform-tiqets-to-bolster-its-b2b-offering/">Expedia Agrees to Buy Experiences Platform Tiqets to Bolster Its B2B Offering</a></li>
 <li>
Honorable Mention: <a href="https://www.instagram.com/askaconcierge/">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@AskAConcierge on IG⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠</a>
</li>
</ul>

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Hilton Expands Luxury, Boom Advances Supersonic, Expedia Buys Tiqets

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