Today's episode, "Unveiling the Truth About Programmatic Ads in Podcasting," is all about diving deep into the world of programmatic advertising for podcasts. We're going to have some fun with math as we explore the payouts and strategies behind programmatic ads. We'll compare host read ads to programmatic ads and see how they stack up in terms of earning potential. Plus, we'll discuss alternative ways to monetize your podcast, such as private podcasts and membership models. Whether you're a seasoned podcaster or just getting started, I've got valuable insights for you on planning, launching, growing, and monetizing your show. READY TO START YOUR PODCAST? When you join the <a title= "Start Your Podcast" href= "https://www.schoolofpodcasting.com/consultant" target="_blank" rel="noopener">School of Podcasting</a> you get: Step-by-step tutorials A private podcast mastermind filled with brilliant podcasters Unlimited one-on-one consulting (not a typo) A 30-day money-back guarantee Join today at <a title= "Join the School of Podcasting - Start Your Podcast" href= "https://www.schoolofpodcasting.com/consultant" target="_blank" rel="noopener">www.schoolofpodcasting.com/consultant</a> Mentioned In This Episode School of Podcasting Profit From Your Podcast <a title= "Programmatic Income Calculator" href= "https://www.advertisecast.com/podcast-advertising-calculator" target="_blank" rel="noopener">Programmatic Income Calculator</a> (Advertisecast) <a title="Supercast" href= "https://supportthisshow.com/supercast" target="_blank" rel= "noopener">Supercast</a> <a title="Patreon" href= "https://supportthisshow.com/patreon" target="_blank" rel= "noopener">Patreon</a> <a title="Substack" href= "https://davejackson.substack.com/archive" target="_blank" rel= "noopener">Substack</a> Timeline 00:00 A Better Strategy Than Reruns 00:34 30 Percent Chance 00:58 Raised on Radio 01:33 Host Read Ads 01:45 Programmatic Ads 02:13 400 Downloads 02:35 ADD MORE ADS! 02:57 There are Other Options "<a title="Supercast" href="https://supportthisshow.com/supercast" target="_blank" rel= "noopener">Supercast</a>"  04:07 Brand Alignment 04:38 Profit From Your Podcast "<a title= "Profit From Your Podcast: Proven Strategies To Turn Listeners Into a Livelihood" href="https://www.profitfromyourpodcast.com/book" target="_blank" rel="noopener">Profit From Your Podcast</a>"  04:54 Substack "My Substack Site"  05:40 Be Careful With Free Stuff This show originates from <a title="Start a Podcast" href="https://www.podcastconsultant.com/165" target="_blank" rel= "noopener">https://www.podcastconsultant.com/165</a>

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Unveiling the Truth About Programmatic Ads in Podcasting

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