In this episode with Martin Thompson and Aamer Trambu (SoftwareOne) we delve into the critical role of relationship management in ITAM, emphasising its significance in fostering collaboration and facilitating change. They also discuss how embracing relationship management—including effective change management—can enhance communication, build trust, and create a more inclusive environment. As well as this, we hear about Aamer's personal journey into ITAM and his thoughts on the ITAM industry as a whole.

“You might be early in your career, but don’t underestimate the value you bring—sometimes you’re exactly who the team turns to when it matters most.” – Aamer Trambu

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