This week, the Media Roundtable is giving you an all-access pass to one of the most talked-about sessions from this year’s Chief Audio Officer Summit: Flipping the Script: Feedback From Hosts to Brands.Our own <a href="https://www.linkedin.com/in/dangranger/" rel="noopener noreferrer" target="_blank">Dan Granger</a> (CEO, <a href="https://www.linkedin.com/company/oxford-road/?viewAsMember=true" rel="noopener noreferrer" target="_blank">Oxford Road</a>) sat down with three powerhouse hosts: <a href="https://ashleyflowers.com/" rel="noopener noreferrer" target="_blank">Ashley Flowers</a> (<a href="https://link.chtbl.com/crime-junkie" rel="noopener noreferrer" target="_blank">Crime Junkie</a>), <a href="https://www.instagram.com/nickviall/?hl=en" rel="noopener noreferrer" target="_blank">Nick Viall </a>(<a href="https://www.viallfiles.com/about" rel="noopener noreferrer" target="_blank">The Viall Files</a>), and <a href="https://en.wikipedia.org/wiki/Kim_Komando" rel="noopener noreferrer" target="_blank">Kim Komando</a> (<a href="https://www.komando.com/the-show/?srsltid=AfmBOoouZamvWZpjuZofG8kvl59e6NBCOEtER0iOwaiXydak4c2Harfg" rel="noopener noreferrer" target="_blank">The Kim Komando Show</a>) to share what they really need from advertisers to create great ads that actually work!“Brands, I understand you want to be safe and risk-averse... but know your audience. My audience wants to talk about dating, and there's a little bit of raunchiness and just a little bit of honesty... [an unconventional ad read] worked with that audience. It's memorable; it made them laugh. It also connected what the brand was trying to get across.” —<a href="https://www.instagram.com/nickviall/?hl=en" rel="noopener noreferrer" target="_blank">Nick Viall</a> (<a href="https://www.viallfiles.com/about" rel="noopener noreferrer" target="_blank">The Viall Files</a>)The panel delivered a playbook of what works—and, crucially, what doesn’t—when engaging top creators. Let's dive in!See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Podurama

Home

Trending

Personal

Your Podcasts

New Episodes

My Files

Favourite Episodes

Tags (Folders)

Recently Played

Bookmarks

Followed Playlists

Ashley Flowers, Nick Viall, and Kim Komando Flip the Script: Host Insights from the 2025 CAO Summit

Media Roundtable

AI Chapters

AI Insights

Reviews