What would the freight industry look like if we all spoke the same digital language? And how much time and money could we save if billing, visibility, and documentation finally flowed in real time? Today, Keith Peterson from NMFTA shares the launch of the Digital Standards Development Council, one of the biggest steps our industry has taken in years toward unified terminology and API standardization! Keith and I talk about eliminating confusion around basic terms, replacing paper bills of lading with real API-driven E-BOLs, cutting integration costs with one API standard, and bringing true billing transparency through real-time freight charge updates. With new API products for E-BOL, visibility, invoicing, and claims hitting public release soon—and major players already adopting the framework—we're heading toward a future where automation, speed, and collaboration become the norm while relationships stay front and center! 📊📉 Don't miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎 🎬🎯 #TheFreightCoach Morning Show is LIVE every weekday at 10:30 AM CST to break down transportation industry headlines! Mark your calendars! To Find Out More About My Freight Services Visit <a href= "https://freightcoachlogistics.com/">https://freightcoachlogistics.com/</a> 🤝 Shoutout to my sponsors!👇 <ul type="disc"> <li class="MsoNormal">SPI Logistics | <a href= "https://spi3pl.com/">https://spi3pl.com/</a> </li> <li class="MsoNormal">Revenova | <a href= "https://revenova.com/freightcoach/" target="_blank" rel= "noopener">https://revenova.com/freightcoach/</a></li> <li class="MsoNormal">NMFTA | <a href= "https://bit.ly/3XaWOEL">https://bit.ly/3XaWOEL</a></li> </ul> Donate to support Stacy and her family: <a href= "https://tinyurl.com/36xmxcmr">https://tinyurl.com/36xmxcmr</a> 🚀🔥 To sign up for my Newsletter, go to <a href= "http://eepurl.com/iNoHco">http://eepurl.com/iNoHco</a>, get in touch with me through the social media channels below, and subscribe to my YouTube Channel!👇 ▶️ <a href= "https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw">https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw</a> 📷 <a href= "https://www.instagram.com/thefreightcoach/">https://www.instagram.com/thefreightcoach/</a> 🕊️ <a href= "https://twitter.com/thefr8coach">https://twitter.com/thefr8coach</a> 💼 <a href= "https://www.linkedin.com/in/chris-jolly-a183aa6a/">https://www.linkedin.com/in/chris-jolly-a183aa6a/</a>

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