In this podcast episode, we discuss how to drastically improve your email deliverability and generate double the revenue with your email marketing channel. Our featured guest on the show is Nikita Vakhrushev, Founder/CEO at aspektagency.com. Topics discussed in this episode:<ul><li>How to improve email deliverability </li><li>Why opening rates are not a good KPI to use anymore </li><li>How AI is used in email marketing</li><li>Importance of segmenting your email list </li><li>Case study: How email restructuring increased revenue for a children's toy brand</li><li>Economic downturn and its impact on DTC brands </li><li>And more </li></ul>Links & Resources Website: <a href='https://aspektagency.com/'>https://aspektagency.com/</a> LinkedIn: <a href='https://www.linkedin.com/in/nikita-v/'>https://www.linkedin.com/in/nikita-v/</a> X/Twitter: <a href='https://twitter.com/nikitavakhrushv'>https://twitter.com/nikitavakhrushv</a> Instagram: <a href='https://instagram.com/nikitavakhrushv'>https://instagram.com/nikitavakhrushv</a> Get access to more free resources by visiting the podcast episode page at <a href='https://t.ly/dLGLc'>t.ly/dLGLc</a> Subscribe & Listen Everywhere:Listen On: ​<a href='https://ecommercecoffeebreak.com/'>ecommercecoffeebreak.com</a> | <a href='https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-with-claus-lauter/id1567749422'>Apple Podcasts</a> | <a href='https://open.spotify.com/show/6l8WCATQPFvUenK4vXVhSJ'>Spotify</a> | <a href='https://www.youtube.com/playlist?list=PL11X3fkUP2E7rLtpJFnEbI2JAVS6Ao-Y2'>YouTube</a> | <a href='https://podurama.com/podcast/ecommerce-coffee-break-growth-tips-for-shopify-stores-and-dtc-brands-i1567749422'>Podurama</a> Become a smarter Shopify merchant in just 7 minutes per week Our free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at <a href='https://newsletter.ecommercecoffeebreak.com'>https://newsletter.ecommercecoffeebreak.com</a>

Double Your Email Sales - Here's How to Get 100% Inbox Rates — Nikita Vakhrushev | How to improve email deliverability, Why opening rates are not a good KPI , How to use AI in email marketing, Economic downturn and its impact on DTC brands (#302)

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Double Your Email Sales - Here's How to Get 100% Inbox Rates — Nikita Vakhrushev | How to improve email deliverability, Why opening rates are not a good KPI , How to use AI in email marketing, Economic downturn and its impact on DTC brands (#302)

Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands