<ul><li>Guest: Derrick Chevalier — H-C (h-c.com), Evolve or Be Slaughtered (Amazon #1) </li><li>Core ideas:<ul><li>Negotiate people, not problems; products don’t change—people do </li><li>“Feel good” ≠ “win-win”; feelings aren’t facts </li><li>Persuasion vs influence: persuasion is seen, influence is felt </li><li>Antidote axiom: the antidote to any tactic is that tactic (or its opposite) elevated </li><li>Harmony > balance for life/work integration </li></ul></li><li>Tactics & frameworks:<ul><li>Identify counterpart intent (not just demeanor) </li><li>When splitting the difference can be smart—and when it’s a trap </li><li>Cooperative empathy: share just enough of your constraints to co-design terms </li><li>Post-deal audit: judge outcomes by ROI over time, not end-of-meeting vibes </li></ul></li><li>Stories & examples:<ul><li>From hostage talks to aerospace & automotive deals </li><li>Coaching a skeptic who becomes a “gold medallion” client and top negotiator/lawyer </li><li>Miles Davis “wrong chord → resolution” as a model for harmony </li></ul></li><li>Takeaways:<ul><li>Prepare to discover what you don’t know about the other side </li><li>Don’t avoid “sales”—upgrade your definition and skill set </li><li>Use influence to align behavior, not manipulate </li></ul></li><li>Resources:<ul><li>Book: Evolve or Be Slaughtered (Amazon) </li><li>Connect with Derrick: IG @derrick_chevalier, FB /anyproblemsolved, LI profile </li></ul></li></ul>Free 30-min consult link via h-c.com <h3>Key Questions</h3>(01:00) How did you get to be where you are today?(03:43) Who do you serve today?(05:38) So if I wanted to come work with you, what would be some of the criteria that you would be looking for?(09:37) So on that note, how do you get in front of your potential client?(12:34) What are some commonalities, mistakes, misconceptions that people have when they start working with you or when they come to you?(25:24) Can you talk to us about how negotiation impacts everyday life, whether it's business or personal?(30:41) Have you heard of Chris Voss?(42:34)  What is your take on balance in life and work?(49:34) What is the best advice you have ever received?(51:21) What's the best advice you've ever given?(58:23)  We've talked about a few things. Is there something that we haven't touched on yet that you would like to talk about?(59:39) Where can we learn more about you and what you do and your book?<h3>Derrick Chevalier</h3><a href="http://www.h-c.com">www.h-c.com</a><a href="https://www.amazon.com/EVOLVE-Be-Slaughtered-Negotiation-Negotiating/dp/1965092543">https://www.amazon.com/EVOLVE-Be-Slaughtered-Negotiation-Negotiating/dp/1965092543</a><a href="http://www.linkedin.com/in/derrick-chevalier-6323272">www.linkedin.com/in/derrick-chevalier-6323272</a><a href="https://www.instagram.com/derrick_chevalier/">https://www.instagram.com/derrick_chevalier/</a><a href="https://www.facebook.com/anyproblemsolved">https://www.facebook.com/anyproblemsolved</a><h2>Virginia Purnell</h2>Funnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.com<a href="http://www.distinctdigitalmarketing.com/">www.distinctdigitalmarketing.com</a>

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