This is a replay of our monthly meetup, where you learn how newsletters have better reach, open rates, click-through rates, and more than social media. I am not "anti-social media" as it's a great place to be social and interact with your audience, but if you want to market (and make it easy to share), you can't go wrong with a newsletter. <a href="https://youtu.be/lgTpnn7TFUs" rel="noopener noreferrer" target="_blank">See the video version</a>.Takeaways:<ul><li> Newsletters possess a significantly higher engagement rate when compared to social media platforms, making them an advantageous tool for audience growth. </li><li> The number of individuals who engage with marketing material via email substantially exceeds those engaging through social media, thus emphasizing email's effectiveness. </li><li> Utilizing newsletters allows content creators to reach their audience directly in their inbox, circumventing the ephemeral nature of social media posts. </li><li> A well-structured newsletter can provide a more personal connection with the audience, fostering loyalty and a community around the content. </li></ul> Links referenced in this episode:<ul><li><a href="https://www.schoolofpodcasting.com/?utm_source=podcast&utm_medium=shownotes&utm_campaign=pwt22" rel="noopener noreferrer" target="_blank">schoolofpodcasting.com</a></li><li><a href="https://tinkmedia.co/newsletter-database" rel="noopener noreferrer" target="_blank">tinkmedia.com</a></li><li><a href="https://powerofpodcasting.com" rel="noopener noreferrer" target="_blank">powerofpodcasting.com</a></li><li><a href="https://podpage.com" rel="noopener noreferrer" target="_blank">podpage.com</a></li><li><a href="https://supportthisshow.com/substackrefer" rel="noopener noreferrer" target="_blank">substack.com</a></li><li><a href="https://podclick.me/sendfox" rel="noopener noreferrer" target="_blank">sendfox.com</a></li><li><a href="https://supportthisshow.com/mailerlite" rel="noopener noreferrer" target="_blank">mailerlite.com</a></li><li><a href="https://convertkit.com?lmref=jiFFXA" rel="noopener noreferrer" target="_blank">convertkit.com</a> (now kit)</li><li><a href="https://supportthisshow.com/appsumo" rel="noopener noreferrer" target="_blank">appsumo.com</a></li><li><a href="https://supportthisshow.com/onvocado" rel="noopener noreferrer" target="_blank">onvacado.com</a></li></ul> This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

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